DIGITAL ASSET MANAGEMENT

Agency Solutions

Web-based Brand Asset Management for Advertising & Marketing Firms

Widen has served creative and marketing professionals for 60 years and developed cutting edge solutions to help them be more effective. Widen technology and services help creative and marketing create, manage and distribute digital files while eliminating manual, labor-intensive and error-prone processes that impede efficiency, resources and creative expertise.

Key Deliverables

Agency branded web-based digital asset management (DAM) system
Products to streamline workflows and enhance collaboration with clients
Features to publish digital files to print and web channels
Setup options configured to agency workflow and client specifications
Ability to integrate with other portals and systems via web services
Freedom to charge clients for use of DAM system and services
Ability to re-brand agency site for multiple clients including custom URLs
All infrastructure, data hosting, technical support and upgrades handled by Widen

Benefits

Differentiate from the competition
Add value to existing service offering
Strengthen client relationships
Improve customer retention
Add revenue and growth opportunities
Allocate resources more effectively
Spend more time on creative and design projects and less time in file retrieval

Products

Digital Asset Management - retreive and transform images, artwork, logos and brand collateral
Video Asset Management - transcode and deliver audio / video files on-demand
Photography Workflow Management - review and approve photo shoots online
Project Collaboration - route projects for review and approval tracking
Dynamic Media Building - personalize and localize marketing and sales collateral

System Highlights

Extensive search and metadata capabilities
Advanced version control
Embed links seamlessly publish images and videos to all online channels
Robust roles and permissions to control user access levels
Easy to use and administer
Rapid implementation and regular upgrades included
Dedicated technical support team provides all answers and training needed

Why Widen?

By leveraging 60 years of expertise in premedia workflows and extensive graphic arts knowledge of Mac OS and Windows operating systems, complex file types, various file formats, and color space conversions, Widen has experienced and mastered digital file components. The understanding of these components is critical to developing and providing a powerful, easy-to-use system creating accurate, usable media for immediate use in print or web channels ensuring corporate brand consistency.