ON-DEMAND MARKETING RESOURCES
Approve Photos
BackdropTM eliminates repetitive, time-consuming administrative tasks by automating the photography routing and review process.
Photographers, creative teams, and marketing personnel all share similar frustrations during and after photo shoots - how to route images (in a timely and organized fashion) to all people who need to review, comment and approve regardless of their location. Backdrop is an online photography workflow management application, allowing photographers and creative teams to automate the process of routing photos to clients for review, comment and approval.
Backdrop's configurable workflow is based on the specific workflows of each client. Flexible configuration options allow administrators to set automated actions for every step of the review process - upload, route, comment, approve, deny, or request re-shoot. Since Backdrop is web-based, users can share images with clients immediately across multiple geographic locations.
- Streamline administrative-intensive routing and review tasks with automated file conversions and routing to pre-defined users upon upload.
- Accelerate review cycle time with all collaboration in one central location.
- Set configurable PhotoScript workflow rules based on your needs - route, approve, deny, re-shoot, re-route.
- Supports high-resolution or low-resolution workflows, accepting traditional file formats as well as the Adobe Digital Negative (DNG) format.
- Integrate with Widen's Digital Asset Management system to provide creative teams a single point of entry for collaboration, management and distribution of images.