ON-DEMAND MARKETING RESOURCES
Create Promotions
Sales Enablement - Help your sales channels help themselves.
We've all been there: it's 5:15 p.m., and a regional sales
office calls for a sales sheet for an important event early tomorrow. At
this point, you have two choices: either work late, or direct them to Widen
Self-Service Promotional Resources. From there, your regional rep could
easily create the sales sheet he needed, plus customize it to his market,
complete with pricing, address, logos, etc. The best part, he's doing all
this while you're on your way home.
Here's how Widen Self-Service Promotional Resources works:
- Makes brand consistency foolproof - Driven by your
online digital asset library, your self-service promotional resources
allow your sales channels to create localized marketing materials
where; you control what images, logos, ads, and other collateral
anyone can use.
- Makes customization easy for non-technical people -
After logging in, users can choose a sell sheet, direct mail, or other
promotional piece and select from a menu of graphics and content; the
extent of the options are completely up to you.
- Co-branding made simple - After the user customizes
the graphics and text, they can now place their company's logo into a
predetermined location. The user's local address, phone, email and other
information automatically populates from a recognized user profile.
- Make ad dollars work harder - When it's easy to create
customized marketing materials, it becomes easier to increase usage of
branded materials throughout your marketing networks.