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Widen to Participate in Henry Stewart New York May 12-13
Widen representatives will speak and exhibit at Henry Stewart New York, May 12 and 13 at the New York Marriot Marquis Times Square. Widen will showcase the latest advancements in digital asset management software as a service featuring its newest application - Backdrop, web-based photography routing and approval. The Henry Stewart Event is the World's Leading Conference and Exhibition for Digital Asset Management, Workflow Automation and Marketing Operations.
See the full conference programThis event is essential for anyone who wants to better manage their digital assets or discover new ways to get more efficiency and effectiveness out of their marketing operations.
- Learn from over 100 leading speakers on 11 conference tracks over two days
- See live demos of DAM & Marketing Operations deployments
- Visit over 50 Solution Providers in the exhibition hall - giving you the latest and best advice in DAM & Marketing Operations
- Evaluate your current systems and determine your future requirements
- Consult with experts and network with over 1000 of your peers
- Build on your knowledge at our post event tutorials
Widen Customer - Jim Magruder, Senior Marketing Communications Manager, InSinkErator Division of Emerson Electric Co. - will give a Marketing Operations track presentation:
How InSinkErator leveraged hosted DAM to manage international and domestic marketing operations
- Leveraging the expertise of the service provider for a smooth deployment
- Managing international vs. domestic market preferences
- Controlling differences in products and marketing materials
- Segmenting DAM to accommodate and secure multiple brands
Jake Athey, Widen Marketing Coordinator, will be presenting a technologies track session:
DAM as SaaS 2.0: The Evolving Landscape of DAM as a Service
- Addressing the challenges with delivery/distribution, creation/approvals, and increasing amount and types of media
- Integrating core DAM with other business applications
- Serving the internal vs. external demand with the Widen Appliance
- Case Study featuring the Sports Licensed Division of The Adidas Group
Widen's participation will be topped off with Al Falaschi, Widen Video Manager, sitting in as a panelist in one of the enterprise DAM vendor tracks.
Contact us if you plan to attend Henry Stewart New York and you would like to schedule a meeting with Widen representatives.
Visit www.damusers.com for more information.
