
It is now common for companies to generate huge amounts of digital content, both in structured and non-structured formats in their daily operations. This content can be a myriad of different digital formats, including scanned images and documents, emails, web pages, various spreadsheets, presentations, text documents, audio and video files, and animation, to name a few. These data assets can also cross all functional areas of an organization, such as marketing, product development, accounting, procurement, HR, corporate communications and so on.
This exclusive mini white paper from Frost & Sullivan makes a case for why Digital Asset Management (DAM) is arguably the most critical functional feature of a complete ECM solution.