Digital Asset Management Software for Public Relations

Make it easy to connect key brand assets with key audiences and stakeholders.

Public Relations has the responsibility for leveraging images, audio and video in order to gain maximum impact. Widen Digital Asset Management software helps PR teams easily find and distribute brand assets to key audiences. Enhance your image, reduce errors and tell the whole story with access to official digital assets. The Widen digital asset management (DAM) solution is 100% Software-as-a Service (SaaS) which means there is no need for additional hardware, software, or IT support.

Benefits of Widen Digital Asset Management for Public Relations

Promote the newest products and support industry news by making it simple to find and distribute approved images, videos and branded materials.
Manage your organization's message by controlling varying internal and external access levels over your digital assets.
Empower key industry publications and other media outlets with self-service access to your latest, approved digital assets.
Maximize the return on marketing and PR investments while keeping licensing costs down with easy in-house repurposing of digital assets.
Track demand, activity and usage of assets across different markets and geographies to determine impact of campaigns.

Digital Asset Management is not a core competency for most organizations, but it is a necessity for those responsible for maximizing exposure and awareness. Allow Widen to take care of the technology while you focus on serving your customers.

Explore Widen's Digital Asset Management Software in greater detail or watch recorded demos.

See how Widen Digital Asset Management software solutions have been applied in real marketing and PR environments and watch our customer interviews.