Digital Media Asset Management - From Concept to Distribution


Widen-hosted digital media asset management solutions manage the complete life cycle from creation to management and distribution.


Your digital media files are only assets if they can be found and repurposed time and again. Simple, web-based tools empower people to create, collaborate on, manage and distribute digital media. Digital media asset management solutions from Widen help creative and marketing groups streamline creative processes, enhance communication, and realize the full value of digital media.

How do digital media asset management systems facilitate the digital asset life cycle?

  • Create - Upload newly captured, created and repurposed assets.
  • Collaborate - Share files and ideas with others online without sending actual files.
  • Review - Upload and route files for comments, approval and version tracking.
  • Manage - Preview, tag and control rights and release dates.
  • Version - Update files and maintain all previous iterations.
  • Access - Search and find what you're looking for instantly.
  • Transform - Convert or transcode derivative formats from one master file.
  • Distribute - Send assets to anyone, anywhere, anytime.
  • Repurpose - Reuse assets to increase return on marketing investments.
  • Archive - Backup and preserve assets indefinitely without sacrificing file integrity.

Your digital media asset management library can be granularly segmented to allow complete, restricted, or wide open access depending on your needs. Widen DAM solutions can be configured to fit specific requirements of creative and marketing workgroups or blended as the complete package for your digital workflow.

Widen DAM solutions can support any number of users at the same time, all over the world, and allow these users to work together or independently on a shared collection of assets. It is a true DAM system which means it is scalable to accommodate fluctuation in user volume and asset storage requirements. As a marketing tool, administrators can generate reports on assets and activity in the content repository. Most importantly, since the value of digital assets is only as good as their metadata, Widen’s DAM solutions are able to read and write metadata and support different metadata schemas for all types of digital media.

Learn more about the benefits of DAM asset management.

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