Brooke Emley

Recent posts by Brooke Emley:

What Are the Different Types of Metadata Fields?

by Brooke Emley, December 17, 2018

 
 

When you fill out a survey, you aren’t given a long string of questions in paragraph form with one text area for your response. Not only would it be hard for you, the survey taker, to provide all the requested information; but it would also be incredibly time intensive for the survey analyzer to organize and understand all of the response data.

Instead, surveys are organized with questions and corresponding answer fields. All of the survey information has its own designated area, and is easy to access.

Like survey fields, metadata fields organize the individual pieces of data about other data.

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Topics: DAM

Is it time for some digital asset management clean up?

by Brooke Emley, March 27, 2017

Digital asset management can get messy. Even with the right training and technology, the volume of assets and new users may exceed your bandwidth allocated to digital asset management. That’s why it’s important to take a step back and review your DAM system. We’ve created a checklist to help you understand how much of a priority your DAM cleanup should be and some options for next steps.

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Topics: DAM, Featured

Sample questions for DAM user feedback survey

by Brooke Emley, February 13, 2017

A key to DAM maintenance is gathering user feedback on what’s working and what’s not.  A survey offers quick responses and an easy way to review and organize data while a focus group provides a more conversational opportunity for feedback. Below is a set of questions and some multiple choice options intended to elicit feedback from users and spur conversation about the system. We recommend choosing a question from each section or focusing on two to three sections at a time.

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Topics: DAM

Handy tips for better user engagement with email

by Brooke Emley, February 9, 2017

Email is a great way to maintain user engagement. It’s a quick method to notify users of new content, reinforce standards, introduce features, or elicit feedback. It also fosters the relationship between you and your users, so they become comfortable reaching out for help.

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Topics: DAM

How often should a DAM Admin...

by Brooke Emley, February 2, 2017

Regular maintenance is an important part of keeping a digital asset management (DAM) system operating efficiently and achieving user happiness. There are many different areas to maintain in a DAM system, and to make things more challenging, many DAM admins have other roles and responsibilities outside of managing the DAM system. We’ve prepared some guidelines on how often you should be spending time updating system dashboards, reviewing user lists, and archiving assets.

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Topics: DAM

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The Content Wrangler's Guide to Creative Harmony

Read this guide to help you elevate your brand with better file organization, sharing, and analytics in order to keep your content and your sanity in check.

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A Marketer's Guide to the Video Galaxy

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How to Make Youe Brand a Pillar of Strength

The simple strategies in this guide will help you tackle brand management successfully, one step at a time.

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