If you like finding exactly what you want, you’re going to love what’s coming to the Widen Collective^Ⓡ in 2021. In Q1, we’re offering a new way to find assets called the Asset Digest. It offers new and effective options for finding and managing your assets.

A digital asset management (DAM) system is only as valuable as the content in it. A consistent flow of new, useful, and usable assets keeps teams coming back for more. Eventually, using the DAM system becomes a key part of their workflow. But enabling content creators to properly upload assets can be a challenge. So our team set out to make the process simpler.

We’re always working hard to deliver value-driven changes to our software solutions.

Sometimes changes in our software are obvious, like when we launch a new product like Portals. Or when there’s a visual change to the user interface. Other times, changes are less obvious, like when we work on the back-end to support increased consumption of 25 million total assets, bulk uploads of 1.5 million assets, and 14 million embed code views per day.

To help you understand how our teams are always working to deliver the best solution, we wanted to share how we make software at Widen.

Editors note: For the latest on image recognition and auto-tagging, read Do DAM Professionals Think Image Recognition is Finally Ready for Digital Asset Management? and Your Auto-tagging Recipe for Success.

As of today, human intelligence is still king when it comes to accuracy and efficiency with your metadata.

But just because image recognition and AI aren’t 100% ready to tackle your metadata problems, doesn’t mean they won’t be one day. In fact, when they are it will finally be time to automate metadata tagging — which will free up your DAMster’s time for other tasks. Until that time, you’ll need to call upon the expertise of a dedicated DAM admin.