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Lauren Pemberton

Recent posts by Lauren Pemberton:

UX Methodologies for DAM Admins

by Lauren Pemberton, December 13, 2017

User experience, or UX, is a popular field in the software industry as its practitioners hope to create interfaces that are simple, intuitive, and engaging so products are successful sooner. At Widen, we have a UX team with designers, researchers, and content strategists focused on improving how users interact with our software, from searching to uploading to configuring the site. As our research has progressed, we’ve realized that many Widen Collective® site admins have questions and problems that could be informed by the same UX methods our researchers are using.

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Topics: DAM, UX

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Gartner PIM Report

Market Guide for Product Information Management Solutions 2020

Gartner research report
Gartner research helps leaders evaluate solution benefits and technology choices.

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Forrester DAM and PIM Report

DAM And PIM Are The Power Couple For Your Content Strategy

Forrester research report
Forrester research explores how an integrated DAM+PIM approach can improve omnichannel commerce

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DAM+PIM for customer experience

DAM+PIM: Creating Highly Compatible and Quality Customer Experiences

Learn how DAM and PIM technologies work together to create meaningful conversations with customers, and anchor customer experience success.

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