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Widen Marketing

Marketing Team at Widen

Recent posts by Widen Marketing:

Explore Widen's New Digital Asset Management Trial Experience

by Widen Marketing, March 16, 2020

 

Try before you buy with a test run of Widen’s digital asset management software

Your organization should feel confident about the investments it makes. After all, you wouldn’t buy a new car without taking it for a test drive, right? So you shouldn’t buy a new software solution without testing it either. A trial site (also referred to as a sandbox or guest pass) helps build that confidence by allowing buyers to experience software usability, features, and potential before making a purchase decision. 

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Topics: DAM

How Varian Saved Thousands of Dollars by Monitoring Content Analytics

by Widen Marketing, May 29, 2018

Sandra De Biasi is the project manager of digital assets and graphics at Varian, a Fortune 500 company and provider of radiation oncology treatment software and hardware.

At Varian, she manages their digital asset management system, which has played an integral role in managing the company’s brand assets during their recent corporate rebrand. Here’s her exciting story about how monitoring content analytics in their DAM system helped secure their valuable brand assets.

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Topics: Customer Stories, DAM, Content Strategy, Brand management

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Where marketing and creative teams find actionable advice, practical resources, and success stories to flourish in a world connected by content.

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2022 Forrester DAM Wave report

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Widen, an Acquia company, named a Leader in the 2022 Forrester DAM Wave report

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Enrich Customer Experiences With Product Content

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Forrester research report
Gartner research helps leaders evaluate solution benefits and technology choices.

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DAM+PIM for customer experience

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Learn how DAM and PIM technologies work together to create meaningful conversations with customers, and anchor customer experience success.

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