Brand Management Simplified with Digital Asset Management – Part 5

by ,

How does Digital Asset Management from Widen help simplify brand management and marketing?


Gauges effectiveness of marketing campaigns and brand assets with automated tracking and reporting tools to influence future decisions.


How do you do that?  Using real-time reporting tools, administrators can view and evaluate user access and asset usage.  Standard reporting tools can be used to show reports matching a variety of statistics including trending graphs that allow you to monitor trends over time without having to do the calculations and build the graphs yourself.  You also have the ability to run custom reports that can be mixed, matched and exported to Excel.  Want to know what was the most popular product image representing X-model widget in China last month?  That’s easy with just a few clicks.  Widen Digital Asset Management is not only a tool for marketing organization and execution in dealing with rich media management; it’s also a key part of marketing planning and strategy.


Widen Reporting

comments powered by Disqus

The Widen Blog

Where marketing and creative teams find actionable advice, practical resources, and success stories to flourish in a world connected by content.

Like what you're reading?

We can send you our best articles.

Justifying DAM Guide

justifying-digital-asset-management

Read this guide to learn how to calculate and justify the value of DAM to your organization

Get the free guide

 

Creative Harmony Guide

The Content Wrangler's Guide to Creative Harmony

Read this guide to help you elevate your brand with better file organization, sharing, and analytics in order to keep your content and your sanity in check.

Get the free guide

 

Video Guide

A Marketer's Guide to the Video Galaxy

This guide will explain how the right tools, and optimizing your video workflow can have a serious impact on internal cost savings, and increased sales.

Get the guide

 

Brand Guide

How to Make Youe Brand a Pillar of Strength

The simple strategies in this guide will help you tackle brand management successfully, one step at a time.

Get the guide

Recent

Are you ready for a DAM solution of your own? Get Started