Sometimes it’s difficult for people to see how their business or industry could use digital asset management. Others are ahead of the curve and ‘get’ how something like digital asset management (DAM) can help them get ahead of their competition. Someone doing this already is Raquel Repka, owner of The Rock Agency – a model/talent agency based in Madison, Wisconsin. She’s been using Widen’s DAM application for several years to organize and distribute model and talent portfolios. Not only does the agency use it internally, but clients interested in booking models and/or talent can login, search, and browse through portfolios.
No more mailing portfolios or image attachments getting caught up in spam filters. Clients can see all models and multiple images of each model and they can view video clips and listen to audio files of talent prospects. Plus, with this increased internet presence and exposure, the agency is getting more bookings! How DAM hot is that?