From images, to audio and video, Widen DAM SaaS applications provide the tools to help clients successfully manage and distribute their digital assets. For the majority of our clients, there are select individuals that become the champions of their digital asset management implementation. These are the people that hold the most responsibility in administering the applications and are the key decision makers into what the system manages and how to manage the system.
One of the great capabilities with a DAM System is that Administrators have the ability to run reports on all activity. These reports include determining who is logging in to the platform, which assets are ordered the most or even determining how many assets you have for a particular product.
Reporting is key to gathering market insights, determining product popularity, and understanding how/where to allocate marketing resources. Moreover, reporting is extremely important when it comes to managing rights and knowing exactly how, where and by whom your brand assets are being used. Reporting and tracking tools are vital to leveraging digital asset management programs as a true resource to marketing operations driving brand consistency and revenues.
Here’s a brief overview of a few standard reporting options for Widen Administrators:
Site Overview – Dashboard showing number of users, number of assets, total size (GB/TB), top users by number of logins, top assets ordered, and top asset quick searches.
Trend Graphs – Standard list of out-of-the-box reports showing trend graphs and data tables over time for Assets Orders, Assets, Versions, Asset Groups and Users
User Reports – Custom reports on user demographic info, roles, and activity such as logins
Registration Reports – Custom reports to control / monitor system access
Asset Reports – Custom reports on all asset metadata and security / release dates
Asset Order Reports – Custom reports with sender and recipient data
Asset Upload Reports – Custom reports on all assets entering the DAM system
Other Reports – Photo Routing (for Backdrop), Projects (for Collaboration), Templates (for Media Building) and Catalog Production