Dear Dr. DAM: Should I give Digital Asset Management vendors a second chance?

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DEAR DR. DAM:  My name is Greg, the IT Director at a non-profit organization that better serves the youth of our community. I first must admit that I have tried using some Digital Asset Management vendors out there already and this has aided in creating my troubles. The timing and requirements of upgrades, patches and missing some of the most basic features were extremely frustrating and time-consuming to keep after.  Currently, assets are floating all over the place and can’t be found, nor rounded up for that matter of digital asset tracking.  I need these files to be accessible to my creative, video, web and marketing creators and users.  Most of all, I need help to get this problem off the ground now.  These times call for smart resource allocation and customer service because we certainly don’t have the staff and hours to make it work alone.  I have TBs of photos and video.  I need help, but at a competitive price!  I will not fall victim to over-promised, under-delivered legacy systems again.
 
DEAR GOOD-WILLED GREG:  An enterprise level system with special non-profit pricing… is that music to your ears? That’s hard to come by these days, but you do have options.  What you need is a globally accessible, web based digital asset library.  Most of all, you need a resource that knows marketing software and information technology and can provide the service to get you going and growing.  You mentioned the web…  Widen Digital Asset Embed Links has changed online digital asset management in a way that publishing and maintaining images and videos has never been so easy with one central place to update and control your digital media.  With cloud computing resources for infinite scalability and web services integrations, your day job will become so much easier when it comes to this DAM project.

Dr. DAM

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