Get the recorded webinar – “Using Digital Asset Management to Give Creative Agencies a Competitive Edge”

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We recently hosted a webinar all about how advertising and creative agencies leverage digital asset management to streamline operations and improve customer relations.

We were joined by panelists Frank Chagoya, Executive Production Manager Asset Management of Leo Burnett in Chicago, and Jake Lambert, VP Executive Producer of MEplusYOU Agency in Austin.

As a group, we covered how to position, structure, and utilize digital asset management systems for agency operations and client relationships.

We welcome you to get the recorded webinar and slide deck here

Digital Asset Management for Agencies Webinar
 
 
We held this webinar and hope you get a chance to check out the recording because you’ll walk away with learnings you can use right away.
 
When it comes to digital asset management for agencies, there’s no better way to understand workflows, best practices and future directions than by gaining insights from others in your field – those who live the unique challenges you’re facing and address them every day. Our two panelists – Jake and Frank – have done so with much success in their respective agencies.
 
The presentation highlights how two agencies – one larger and one smaller – are utilizing digital asset management solutions to better their business operations and customer relations. Jake and Frank explain what DAM brings to their firms and share best practices around system setup, user adoption, and metadata/search and sharing. 
 
Here’s a look at all of the specific topics covered:
  • The three ways agencies can approach DAM
  • What happens during the site setup and launch process
  • How to access, search and share assets across multiple stakeholder groups
  • How to move from servers and other methods to a DAM system
  • Tips and advice from Jake and Frank
    • Gaining buy in and onboarding the non-technical staff
    • Static assets vs. video assets in the DAM system
    • Ideal DAM workflows for the agency world
    • The future of DAM and agencies
Even if you missed the live webinar, it's worth the time to check out the recording and slide deck
 
If you have specific questions, we welcome you to chat with one of our DAM experts today.

Topics: Events, Resources, Customer Stories, Marketing, Product Updates

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