Content Marketing and live events are big for Widen, just as they are for marketers of all sizes – maybe even you. The fact is, we’re able to make the most of content from live events because of our DAM system. But what does that mean? Join us for this Widen webinar and find out!
Nina, Al and I from the Widen marketing team will host a webinar on Tuesday, April 7 at 12:00 CST to share “How content marketing & events work together.” See how digital asset management serves as the behind-the-scenes engine that powers our content marketing. We’ll feature our annual Widen Summit and demonstrate how it’s central to our culture of content and customer experience – before, during and after an event.
What you’ll learn:
- How content marketing & live events sustain each other
- How we plan, create, experience and share events through content
- How to get the maximum value from your digital content through DAM
- How to streamline your content creation management process
If that’s not enough, you’ll learn the “Repurposing Rule of 15” and how to make customers your greatest source of content!
Are you a content marketer and/or event manager? We invite you to share what you’re doing. Contact us and share a few sentences about how you’re connecting content through live events and/or digital experiences. We’d love to share your story, too!
For related reading, check out our recent blog post featuring two articles from Robert Rose, Chief Strategy Officer at the Content Marketing Institute.