Newly Revamped Education and Resource Site

by ,, the educational resource site about everything related to digital asset management programs has been revamped and updated with material designed to help people understand what DAM is, where it's going, and how it can help every business. The revamped site is made easier and more efficient to use than the previous one with clear, concise, easily navigable pages. While resources such an ROI Calculator, RFP helper, and Demo DAM software options are still present, they are joined by such new additions as:


  • "DAM by Role- Marketing, Creative, Executive, and IT"- DAM is used differently by various departments and the new site makes clear distinctions about how DAM is advantageous to the marketer, creative workforce, executives, and IT people. Click on one of these department and various points are made about how DAM specifically helps that department work more efficiently. A short summary is available under the "at a glance tab" while the "deep dive" tab shows more detailed information and resources about how DAM helps that particular department.
  • A new DAM basics section- Everything you need to know about the basic aspects of digital asset management tools can be easily found here. DAM and the basic needs for it are explained, several benefits are outlined, and more detailed applications and enhancement are described. Comparisons are also made between hosted and software options for DAM systems, and a few related industry article resources are provided on the same page. Finally, various aspects of system integration are discussed.
  • A new white paper on "How DAM fits into the enterprise marketing technology landscape"- Yet another valuable white paper is made available on the revamped site. This excellent resource uses updated studies to demonstrate why and how DAM fits in perfectly with the increasingly technological landscape of modern day marketing. It shows why most companies need DAM and will continue to need it as the marketing technology landscape expands and advances. 
  • An all new Facebook page- A link to the new Facebook page is listed in the News and Media section of the revamped site. Anyone who "likes" the new Facebook page will get updates on various DAM resources and white papers made available on the site. There is a good chance they will hear about other DAM related news too. In addition to the link to the new Facebook page, the News and Media section still includes other DAM related links to social sites LinkedIn, and Twitter, various news and blogs, research and analysis sites, and white papers.

Designed to provide the most up to date and useful information and resources about DAM, anyone and everyone wanting to more about DAM will find answers and valuable information at the updated site.


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