Online Marketing with Video in 09

by ,

https://www.widen.com/roi 

Do you want to do more with video this year?  Are you equipped to manage and repurpose video content quickly and easily?


If the results of this study are similar to your situation, Widen video and media asset management solutions can help you (and your channel partners / clients) be more effective online marketers in 2009. 


Here’s what PermissionTV’s online survey of 400 senior marketing and media execs found:  


67% identified online video as a primary focus of their 2009 digital marketing campaigns.


Brand awareness was cited by 71% of respondents as the foremost value of online video, followed by lead generation (47%), customer retention (44%), and customer conversion (41%).


The survey also found that 33% of respondents expect their 2009 digital marketing efforts to be least affected by budget cuts, ahead of traditional marketing (24%), trade shows (21%) and guerrilla marketing (14%).


Do you agree?  What are you going to do about it?


DAM is of greater value as the backbone of digital marketing efforts.  Widen Digital Asset Management and Video Asset Management solutions help marketing organizations centralize, transform and distribute digital assets, while minimizing added costs for implementation, training, upgrades, security, software usage and infrastructure scalability.  Widen video hosting services can provide marketing organizations with a clear ROI

comments powered by Disqus

The Widen Blog

Where marketing and creative teams find actionable advice, practical resources, and success stories to flourish in a world connected by content.

Recent

Like what you're reading?

We can send you our best articles.

Widen Wins!

SIIA-CODiE-Software-Company-of-the-year-award

Widen Named Software Company of the Year in SIIA CODiE Awards

Read the article

 

Gain the competitive edge

Gaining-the-competitive-advantage-with-DAM

Read this guide to learn how to elevate your brand management to win with customer experience.

Get the paper

Are you ready for a DAM solution of your own? Get Started