Simple, Simple, Simple Tools

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"Ease of Use" video interview with Jim Magruder, Senior Marketing Communications Manager of InSinkErator, Division of Emerson Electric Co.

How simple can it be?  Well, Jim Magruder of InSinkErator says the Widen Digital Asset Management system runs itself it’s so simple.  It saves his staff a lot of time with how easy it is to order up an image using the web-based DAM.  When all you need to do to find an image is type in a keyword and you’re presented with an array of high-quality images, you’re relieved!  Then, when a user sees the yellow star highlighting the most preferred image and can access it instantly in the preferred file format using a simple check out system, that’s simple.  Who wouldn’t want something so easy to work with?  If only life in general was that simple.

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