Sorry IT, Our DAM System Doesn't Need You

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This past weekend I was in Lawrence, Kansas attending the CCUMC (Consortium of College and University Media Centers) annual conference.  Widen Enterprises was a Gold Sponsor of the event and took part in the Vendor Showcase on Saturday and was one of the sponsors of the Sunday luncheon.

What did I learn from talking with people at this event?  That IT isn’t making a lot of friends with media staff at colleges and universities.  As one gentlemen said, “IT has us in a bottleneck.”  Server space isn’t available.  Projects given to IT can take months and months and sometimes still never get completed.  IT freaks out about video files eating up storage.

So, is there any hope for escaping this?   Luckily, Widen’s digital asset management application DOES help media staff (and anyone else) avoid issues with IT.  How can this be possible?  Well, our application is a web based DAM system so there is no need to have asset management software loaded on your desktop or university server.  Widen hosts and maintains the system and users only need internet access to search, find, and order digital assets.  All your digital files (images, pdfs, videos, audio, documents) are located on OUR servers – not eating up storage on campus.  Media staff doesn’t have to worry about hardware, software implementation, or upgrades – and best off all – they can avoid IT.

Disclaimer:  No IT staff was harmed in the writing of this blog.

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