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The DAM Data Report of 2017

by Nora Gehin, January 31, 2018

Admins spend a lot of time in the Widen Collective®. Whether they’re auditing the system, doing some clean up, adding metadata, or sharing a collection with a colleague, we know they take pride in a well-oiled digital asset management machine. But have you ever wondered what all that DAM work adds up to?

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Topics: Content, Integrations, Content Analytics, Big Data, Portals

Capitalizing on DAM trends in MARTECH, part 3: content analytics and marketing insights

by Jake Athey, July 28, 2016

In Part 1 of our Capitalizing on DAM trends series, we talked about content and experiences. In part 2, we covered agile marketing and speed to market.

In our third installment of the series, we’re going to focus on how your DAM content marketing hub puts the power of content analytics and marketing insights right at your fingertips.

But first, let’s quickly define content analytics and Widen’s Insights …

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Topics: Marketing Insights, Content Analytics, Big Data

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2018 Widen Connectivity Report

Read this report and discover six golden findings about customer experience, artificial intelligence (AI), personalization, data analytics, and digital transformation.

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Marketing Trends and Digital Asset Management

4 marketing trends to master using digital asset managment

This paper explores four 2018 marketing trends and how they align with digital asset management.

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Workflow Workbook

This creative workflow workbook is intended to help you start the dialogue with your teams to figure out what’s going on with your current creative workflows and how your teams can start producing better work together.

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