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[Toolkit] Find Your Way to the Right DAM Solution

by Serai Schueller, July 24, 2020

Banner graphic with a preview of The DAM Evaluation Toolkit cover and link to get the toolkit.

Welcome. There’s not a doubt in our minds that you are here for a good reason. There comes a time in the digital asset management (DAM) journey where you just know there has to be a better way. Whatever finally pushed you down this path — the unrelenting search for assets, the lack of brand control, the broken workflows, the sheer chaos of it all — you’ve taken a step in the right direction. 

So now what? You’ve started down the path to find the best DAM solution. There is a lot to think about before you sign on the dotted line. DAM is an investment of time and money, and you need to make the absolute best choice for you, your teams, and your business. 

That is why we are excited to bring to you (and all DAM explorers out there), The DAM Evaluation Toolkit. Step-by-step, exercise-by-exercise, we give you the tools you need to find the right DAM solution. 

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Topics: Marketing, MarTech, Change Management

Working Through COVID-19: Supporting a Virtual Workforce With DAM

by Brooke Emley, April 22, 2020

COVID-19 precautions are requiring teams to work in new ways. Across the globe employees are working remotely for the first time, and many are without access to servers or tools they typically rely upon. 

While in the past the responsibilities of a digital asset management (DAM) admin might have been considered “nice-to-have,” in today’s world they are critical. You have the opportunity to help your team overcome the challenges of the present to create a better way forward for your company using DAM. 

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Topics: Widen Collective, Change Management

Change Management: Why It's Needed for Success and How to Do It

by Michael Shattuck, October 17, 2019

Change. You can run from it. You can dodge it, fight it, deny it, or sprint headfirst into it. Whatever the case — love it or hate it — it’s coming. It is, as they say, inevitable.

But, you know that. You’ve been through it a thousand times. And the assumption, at least in business, is that change is inherently “good.” It’s that shift in strategic direction that finally gets you where you need to be. It’s new leadership that comes in and blows the dust off things. It’s the introduction of a new technology that’s sure to absolutely, positively make life easier. 

However, what people don’t always realize is that change is hard. And not for the obvious reasons. The actual implementation of it — the software rollout or the project management of it all— isn’t usually where teams get tripped up. It’s the people side of change where all the trouble happens. And the reason? Organizations too often neglect what’s called change management. 

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Topics: Change Management

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The DAM Evaluation Toolkit

The DAM Evaluation Toolkit: Your path to the right DAM solution

Your guide to finding the right digital asset management (DAM) solution for your organization.

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