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What is “The Widen Experience?”

by Molly Hamm, May 5, 2021

 

A Google search for “digital asset management” returns results with dozens of vendors. Where do you start? Which solution has the features you need? What makes Widen different from other software providers? Why should you choose Widen? 

We believe the answers to these questions lie in the Widen Experience — our unique approach to helping every customer achieve their digital asset management (DAM) and product information management (PIM) goals.

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Topics: Culture & Company

Our 8 Favorite Dams

by Molly Hamm, February 25, 2021

 

At Widen, we consider ourselves digital asset management (DAM) experts. But here’s the thing…we like all kinds of dams! And for good reason. Not only can they be simply awe-inspiring feats of engineering, but they also provide a range of economic, environmental, and social benefits; including recreation, flood control, water management, drinking water, hydroelectric power, and river transportation.

Here is a list of our top eight dams of all time.

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Topics: Culture & Company

The Widen Summit Goes Virtual and Connects Customers Worldwide

by Courtney Roe, October 21, 2020


When life gives you lemons, you make lemonade...or so the saying goes. And that’s exactly what we did for this year’s
Widen Summit. While we all would have loved to meet in person, we needed a different game plan during a global pandemic. So we moved the event to a virtual platform, and are thrilled that it allowed us to share the Summit experience with more people than ever. Over 500 registrants to be exact! And here’s everything you need to know about this year’s event. 

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Topics: Culture & Company, Widen Summit, Product Updates, Best DAM Contest

Earning Trust, Gaining Credibility, and Other Lessons From the 2019 Widen Summit

by Courtney Roe, October 21, 2019

Building trust is tricky. And as the saying goes, trust is hard to earn but easy to lose. So what does that have to do with digital asset management (DAM)? A lot!

Each year, the Widen Summit focuses on concepts that are key to DAM success. 

In 2017, we honed in on what it takes to set better goals. Expanding on that in 2018, we learned how to tackle those goals using a strong strategy framework. This year though, we took a step back to realize that in order for people to believe in your goals and strategy, you need to first earn their trust. And this theme carried throughout our three days together — taking center stage in workshops, sessions, and keynotes. 

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Topics: Events, Culture & Company, Widen Summit, Best DAM Contest

Widen Named Software Company of the Year in SIIA CODiE Awards

by Widen Marketing, June 18, 2019

Peer-driven awards program recognizes Widen for its impressive growth, thriving culture, and dedication to community

We’re proud to announce Widen received the 2019 SIIA CODiE Award for Company of the Year. According to SIIA, the award goes to a company that “has realized significant growth in revenue, proven to have a strong company culture, and demonstrated a commitment to the community.”

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Topics: Culture & Company

Widen Wins “Best Digital Asset Management Platform (DAM)” at ClickZ Marketing Technology Awards

by Widen Marketing, March 29, 2019

We’re proud to announce that Widen won “Best Digital Asset Management Platform (DAM)” at the Marketing Technology Awards 2019 hosted by ClickZ and Search Engine Watch. The award reflects the consensus of customers and expert judges whose scores placed Widen at the top of the DAM pack.

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Topics: Culture & Company

Widen CEO Matthew Gonnering Receives 2019 Executive of the Year Award From In Business Magazine

by Widen Marketing, February 13, 2019

We’re thrilled to announce CEO Matthew Gonnering has been named the overall 2019 Executive of the Year by In Business magazine. Now in its sixth year, the awards program celebrates exemplary business executives based on leadership, innovation, and company success. Gonnering and the other winners will be honored at an awards reception on February 19, 2019 at the Overture Center for the Arts in Madison.

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Topics: Culture & Company

Why We Hired a Popcorn Manager

by Nate Holmes, October 30, 2018


Empathy is an essential ability in our workplace. It helps our teams work better together, design better experiences for our customers, and give our work meaning.

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Topics: Culture & Company

Widen Introduces Strategic Consulting Services

by Nate Holmes, October 24, 2018

We're expanding beyond the conventional software vendor role into strategy design, change management, and process improvement.

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Topics: Culture & Company

Widen Celebrates 70 Years in Business

by Jake Athey, March 22, 2018

 


Founded in 1948, Widen is an anomaly in the software space: a family-owned plate engraving business that reinvented itself into a global technology company. Widen’s history demonstrates how companies can adapt and thrive through technological disruptions.


In 1948, Emily and Arthur Widen founded Widen Engraving, a company that engraved plates for newspaper presses. Under their son, Mark Widen, the company expanded into additional prepress services, evolving from plates to film negatives and color printing. In 1985, Widen invested $3 million in color scanners and Scitex equipment not realizing how soon they’d have to divest.

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Topics: Culture & Company

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2021 Widen Connectivity Report

2021 Widen Connectivity Report, Connecting the dots between marketing, information, and customer experience

Learn how leading brands use product information to deepen audience connections and excel in the digital space.

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Enrich Customer Experiences With Product Content

A Forrester Consulting study: Enrich Customer Experiences With Product Content

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Gartner research helps leaders evaluate solution benefits and technology choices.

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DAM+PIM for customer experience

DAM+PIM: Creating Highly Compatible and Quality Customer Experiences

Learn how DAM and PIM technologies work together to create meaningful conversations with customers, and anchor customer experience success.

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