Design Your DAM Dashboard

by Courtney Roe, November 6, 2018

Dashboard messages welcome your users as they enter the digital asset management (DAM) system, the Widen Collective®. You can use them to guide new users, highlight timely content, or notify users of changes. That’s why we’ve made it easier for you to create dashboard messages with new updates coming November 8, 2018 - no HTML or coding required.

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Topics: Resources, DAM Implementation

Digital Asset Management White Paper: What to Know Before You Go!

by Jake Athey, November 5, 2018

Editor's note: This post was originally posted on March 29, 2011. We updated this article and the corresponding whitepaper to reflect the current state of the DAM industry.

The decision to implement a digital asset management (DAM) system is a step towards gaining operational and intellectual control of your digital assets and is not one to be taken lightly. It brings with it great responsibility as to how the organization’s assets will be efficiently and effectively managed in its daily operations. Yet, the decision itself to go with a DAM system enacts a chain of questions to be carefully considered before proceeding down the path to DAM.

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Topics: Resources, DAM Implementation

DAM Training on a Global Scale – Leah Hammes

by Nate Holmes, September 28, 2018

“Have a plan and keep it simple. You can always expand on it, so keep your security and your roles simple and organized, and you can always build that out as you go through your implementation.” – Leah Hammes, McCormick & Company

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Topics: Widen Podcast, DAM Implementation

Exchanging Assets Between Departments – Quinn Larson

by Nate Holmes, August 31, 2018

“We can exchange assets with greater efficiency and ease between departments, the different business units, and our vendors.” – Quinn Larson, Behr

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Topics: Widen Podcast, DAM Implementation

1 Million Assets – Jennifer Tyner

by Nate Holmes, August 15, 2018

“The communication never ends. We do try to communicate with our team that our DAM is customizable for them. We can change any of the metadata fields that they see, add new ones, remove [them], or combine some together, which we have done before.” –– Jennifer Tyner, Progressive Insurance

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Topics: Widen Podcast, DAM Implementation

Words of Wisdom for a Successful DAM Implementation

by Serai Schueller, July 26, 2018

Implementing a DAM system can feel like a big undertaking. After all, the last thing you want to do is start your journey off on the wrong foot. But have no fear. Many others have been in your shoes, wrestling with the complexity of it all, and lived to tell their stories. In fact, they have some pretty sound advice. Check out what these ten implementation survivors have to say about the key to a successful DAM implementation!

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Topics: DAM Implementation, DAM

DAM to Support Sales – Josh Hafer

by Nate Holmes, July 11, 2018

We’ve been able to provide people with materials, templated materials, that deliver on our brand equities on a much stronger basis than what we were doing earlier, where people were pulling things out of nowhere and putting them all together.” –– Josh Hafer, Heaven Hill Brands

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Topics: DAM Implementation, DAM, Widen Podcast

Prepare for Digital Asset Management Implementation With a Playbook

by Nate Holmes, July 2, 2018

Digital asset management (DAM) can be an intimidating subject.

The goal is clear. Help people find and use the digital assets they need. But the metadata, taxonomy, roles, permissions, and integrations to make that possible can give even the savviest teams hesitation. Then you factor in the unique organizational structures, workflows, technologies, and change management and it’s no surprise that some DAM programs stall.

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Topics: DAM Implementation, DAM

Lessons in DAM – Jeanne Duncan

by Nate Holmes, June 8, 2018

“The company was growing at a really fast rate, and we knew we couldn’t keep up with doing things the way we’ve always done it,” — Jeanne Duncan, Masco Coatings Group

Digital asset management was new to Jeanne Duncan and her team at Masco Coatings Group. She’s worked at the manufacturing company for 19 years, and throughout most of that time, they had gotten by without a digital asset system. Their creative team relied on those who worked there for a long time and just knew where to find things. “The company was growing at a really fast rate, and we knew we couldn’t keep up with doing things the way we’ve always done it,” says Jeanne.

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Topics: DAM, Widen Podcast, DAM Implementation

DAM Saves the Day – Sheryl Connor | Widen Podcast

by Nate Holmes, May 11, 2018

We looked at our workflow, and things that we were doing manually, we thought, ‘Okay, we can do that using the DAM.’" — Sheryl Connor, Exactech

Eight weeks before the Exactech national sales meeting, Sheryl Connor and her small team set out to implement their Widen Collective® digital asset management system. It’s the busiest time of year for their creative team, but they were inspired to launch the new system at the big event. Sheryl and the team decided to focus on their international customers and the product launch materials they needed for 2018 and got to work implementing the DAM system.

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Topics: DAM, Widen Podcast, DAM Implementation

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