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Delivering Content With DAM Technology – David Anthony

by Molly Hamm, May 3, 2019


“Our main goal with implementing the DAM was distribution. How is this going to surface on the web? On our mobile apps? That was really our goal.” – David Anthony, Technology Consultant

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Topics: Widen Podcast, DAM Implementation

Implementing DAM Across Brands – Lauren Castellanos

by Molly Hamm, April 25, 2019

“I think if you can dedicate a specific person to be the admin that’s one of the best things in terms of success that you can do.” – Lauren Castellanos, Shiseido

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Topics: Widen Podcast, DAM Implementation

Building DAM Systems on Paper – Robert Noble

by Molly Hamm, April 18, 2019

“The first thing you want to do when starting the implementation is simply build it on paper...a combination of drawings and spreadsheets, so you know from every angle what it should look like, what it should feel like, what its properties are, what it would do if you poked it with a stick.” –  Robert Noble | KEEN footwear

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Topics: Widen Podcast, DAM Implementation

Conquering Fears of the Unknown – Maria Jose Torres

by Molly Hamm, April 11, 2019

“I think when implementing something new, or when something comes with a change, fear is completely natural...the audience reaction to the new site was our biggest fear.” – Maria Jose Torres, Steelcase

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Topics: Widen Collective, DAM Implementation

Strategies for Ongoing DAM System Maintenance – Jodi Levin

by Molly Hamm, April 4, 2019

“If anybody is thinking about implementing a DAM, they really need to have an ongoing plan for maintenance, metadata control, asset control, user engagement, or else it will just be a failed piece of technology.” – Jodi Levin, Autodesk

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Topics: Widen Podcast, DAM Implementation

Communicating the Value of DAM Clearly and Often – Ellen Maly

by Molly Hamm, March 28, 2019

“If you don’t have people who adopt the system and use it and see the value, then it’s not going to be successful. My ultimate goal was to make sure everybody knew what a DAM system could do for us.” – Ellen Maly, Pegasystems

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Topics: Widen Podcast, DAM Implementation

Demo Before You Buy – Mark Marsocci | Widen Podcast

by Molly Hamm, March 21, 2019

“Being able to actually test the system, get your assets in there, see what they look like and play with it, I think that’s a critical part of deciding what system to invest in.” – Mark Marsocci, Mariner’s Museum and Park

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Topics: Widen Podcast, DAM Implementation

Teamwork Gets the Job Done – Barbara Mitrovic

by Molly Hamm, March 14, 2019

“There’s a lot of hard work that goes into building a DAM system. You’ll need to do a lot of collaboration and you just really want the commitment from everybody that’s involved with it. So just make sure you have a really good team.” – Barbara Mitrovic, American Society for Quality

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Topics: Widen Podcast, DAM Implementation

The People, Process, and Technology Behind DAM Selection – Scott Sharp

by Molly Hamm, March 7, 2019

“The support and the culture fit for Widen were one of our biggest decision factors when choosing a DAM.” – Scott Sharp

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Topics: Widen Podcast, DAM Implementation

A Successful Approach to DAM Acquisition – Joe Waresak

by Molly Hamm, February 28, 2019

“The Widen team from the initial contact through the signing of the contract was just solid…they are striving for a culture of excellence, and that excellence is rooted in meeting the needs of their customers.” – Joe Waresak, Family Talk 

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Topics: Widen Podcast, DAM Implementation

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Where marketing and creative teams find actionable advice, practical resources, and success stories to flourish in a world connected by content.


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