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Using Image Recognition Software to Streamline Your DAM Workflows

by Jake Athey, September 2, 2020


Not too long ago, artificial intelligence (AI) was just a concept from science fiction movies. But today, AI is changing the status quo of entire industries — including marketing technology (martech). When it comes to
digital asset management (DAM), image recognition software has a valuable and growing role in metadata creation by automatically tagging assets during the upload process.

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Topics: DAM, Integrations, Image recognition

Do DAM Professionals Think Image Recognition is Finally Ready for Digital Asset Management?

by Jake Athey, October 13, 2017

The use of machine learning and artificial intelligence (AI) has received a lot of hype in the digital asset management (DAM) community, and rightfully so. One of the biggest pain points for DAM software users is finding time to tag their growing library of digital assets with accurate and clear metadata so they can easily search for and find their visual content.

With more and more DAM software providers rolling out image recognition and auto-tagging tools, we can’t help but stop and wonder – Is image recognition technology finally ready for DAM?

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Topics: DAM, Image recognition

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