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DAM Training on a Global Scale – Leah Hammes

by Nate Holmes, September 28, 2018

“Have a plan and keep it simple. You can always expand on it, so keep your security and your roles simple and organized, and you can always build that out as you go through your implementation.” – Leah Hammes, McCormick & Company

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Topics: Widen Podcast, DAM Implementation

1 Million Assets – Jennifer Tyner

by Nate Holmes, August 15, 2018

“The communication never ends. We do try to communicate with our team that our DAM is customizable for them. We can change any of the metadata fields that they see, add new ones, remove [them], or combine some together, which we have done before.” –– Jennifer Tyner, Progressive Insurance

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Topics: Widen Podcast, DAM Implementation

DAM to Support Sales – Josh Hafer

by Nate Holmes, July 11, 2018

We’ve been able to provide people with materials, templated materials, that deliver on our brand equities on a much stronger basis than what we were doing earlier, where people were pulling things out of nowhere and putting them all together.” –– Josh Hafer, Heaven Hill Brands

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Topics: DAM, Widen Podcast, DAM Implementation

Lessons in DAM – Jeanne Duncan

by Nate Holmes, June 8, 2018

“The company was growing at a really fast rate, and we knew we couldn’t keep up with doing things the way we’ve always done it,” — Jeanne Duncan, Masco Coatings Group

Digital asset management was new to Jeanne Duncan and her team at Masco Coatings Group. She’s worked at the manufacturing company for 19 years, and throughout most of that time, they had gotten by without a digital asset system. Their creative team relied on those who worked there for a long time and just knew where to find things. “The company was growing at a really fast rate, and we knew we couldn’t keep up with doing things the way we’ve always done it,” says Jeanne.

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Topics: DAM, Widen Podcast, DAM Implementation

Maintenance Matters – Jason Kuhl | Widen Podcast

by Nate Holmes, April 27, 2018

Maintenance is going to keep this thing [DAM system] clean and working for everyone.” – Jason Kuhl, Daktronics

There’s a good chance you see Daktronics products every day. Their products range from your local high school scoreboard to digital signage in Times Square and Piccadilly Circus. Working in multiple markets and business units, made storing files on a server a real headache.

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Topics: DAM, Widen Podcast, DAM Implementation

Start DAM Simple – Richard Carlson | Widen Podcast

by Nate Holmes, April 17, 2018

“Some of the verbiage and nomenclature that I take for granted in my department doesn't make any sense for someone working in research and development, for example. So, really get a broad consensus and keep it simple. You can introduce complexity along the line if you need to, but it's only going to be harder to manage it first.” — Richard Carlson, Behr

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Topics: Widen Podcast, DAM Implementation

DAM for Lifestyle Products – Megan Peck | Widen Podcast

by Nate Holmes, March 29, 2018

 

Somebody in the creative department uploading it [an asset] may tag it differently than somebody in sales. My job is to look at these things from a higher, 30,000-foot view and find out all these different ways to make these things accessible to people in different roles with different mindsets.” – Megan Peck, YETI

 

In episode four of the Widen Implementation podcast, host Bill Banham and guest Megan Peck chat about YETI’s adoption of digital asset management. As a manufacturer of outdoor lifestyle products, it’s important for YETI’s DAM system to support easy access to creative content but prevent use of unreleased products and photographs.

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Topics: DAM, Widen Podcast, DAM Implementation

Advancing Production with Digital Asset Management – Mike Michonski | Widen Podcast

by Nate Holmes, March 16, 2018

I've learned that proper delegation will actually get you across the finish line a lot faster and a lot better than if you try to do it all yourself. – Mike Michonski

In episode three of the Widen Implementation podcast, Mike Michonski shares his experiences of rolling out and maintaining the Widen Collective®. Mike is a national production director at Total Traffic & Weather Network, the leading provider of traffic, transit, news, and weather information in the United States. TTWN plays part in the daily lives of more than 120 million people!

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Topics: Widen Podcast, DAM Implementation

Migrating From a Folder Based DAM System – Sandra De Biasi | Widen Podcast

by Nate Holmes, March 9, 2018

Think about how you want people to search for assets. This will give [you] a better picture of how things should be set up. How your asset groups should be set up. How roles should be set up.” - Sandra De Biasi

In episode two of the Widen Implementation podcast, we hear from Sandra De Biasi of Varian Medical Systems. Sandra started with Varian Medical Systems as a contractor to evaluate and revamp their asset management. Their previous DAM system relied on folder structures which lead to people hunting and asking around for assets. Changing to a metadata driven system required a lot of upfront work but it has improved asset management for Varian.

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Topics: DAM, Widen Podcast, DAM Implementation

A four month DAM implementation – Michael Shattuck | Widen Podcast

by Nate Holmes, February 21, 2018

“I think that the biggest fear was probably that we would end up in the same place that we had been at that current time.” - Michael Shattuck

In episode one of the Widen Implementation Podcast, Bill Banham and guest Michael Shattuck discuss what it took to implement a new DAM system with around 60,000 assets to approximately 1,000 global users in under four months. Michael shares how he and his team successfully selected, migrated to, and launched the Widen Collective®.

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Topics: DAM, Widen Podcast, DAM Implementation

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