Imagine how important it is for marketing in the college atmosphere. The students who decide to attend your university supply the funds for countless departments. Can you really afford not to have the best tools?
For example, one of the hottest markets out there is non-traditional students seeking online classes. Universities are currently looking to Widen to store and organize all of their digital content including text files, images, video, and audio for advancement in this market. Digital Asset Management enables professors and students alike far more possibilities than before. Professors can now collaborate and share material internally, individualize instruction, and manage student data while delivering content in an engaging, multimedia format. With the ability to utilize metadata and advanced searching, users can repurpose content as opposed to recreating it. On the other hand, students can login and view streaming videos, listen to audio clips, and view power points without ever downloading a thing. Talk about the dawn of a new educational era!
How about replacing a very manual process with Project Collaboration? When material is being created (i.e. brochures, pdfs) with one upload you can immediately have your whole department on a route to review, comment, and approve for use.
How about photography? You could give university photgraphers the ability to upload images immediately after a college event, and upon your review are released into your digital asset library for use.
The possibilities are endless...