What 60 Years of Widen Means to Me by Alex Byrne

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Alex Byrne, Sales Representative


To be honest, Widen was foreign to me before January of 2008.  I was at an event in Madison for St. Norbert College, and it was there I was introduced to the company known as Widen.  Matthew Gonnering, Vice President of Sales and Marketing explained to me that Widen was involved in the Information and Technology service industry.  Software-as-a-service (SaaS), digital asset management (DAM), marketing operations management, sales enablement, creative workflow applications, marketing consultation were all aspects of Widens vast services.  Today, I spend my days at work trying to sell to companies on the idea that Matthew sold to me; a Digital Asset Management system that allows organizations the ability to establish a process in which everyone in need of digital media is granted self-service access to one central source, allowing for repurposing and distribution.  He showed me that we can help companies reduce costs associated with searching computers and servers for known assets, as well as help them stop wasting time rebuilding media that cannot be found.  It hasn’t taken long for me to realize why Widen has been around for 60 years

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