We often get the questions “What does DAM do?” and “What does DAM look like?” or “Tell me how [Widen] DAM is used” in RFPs and other inquiries from those looking at DAM for the first time. So, instead of delivering a bunch of blanket statements to address the needs of all organizations, we wanted to show you a clip from our 2013 Widen User Summit a few weeks ago.
In this 9-minute video clip, we asked our panel of five Widen customers “What does DAM look like at your organization?” and “How is DAM part of your everyday marketing and creative workflows?” Here’s what they had to say...
Watch the full DAM in Marketing & Creative Workflows session at WidenUserSummit.com.
Joining me on stage, we had the following speakers:
- Lisa Gauvin – Associate Sales Planning Manager at Yankee Candle Company
- Valerie DeCleene – Marketing Communications Graphic Designer at Brady Corporation
- Will Johnson – Sales Support Manager at Messer Construction Co.
- Mark Ciske – former Manager, Graphic Design at Hollister Incorporated and currently Art Director at High School District 214
- Jason Sims – Director of Geospatial Operations at Intergraph
The 2013 Widen User Summit was a remarkable second user’s group meeting for us, bringing together over 100 client representatives across 70 organizations in over 30 different industries with various roles in marketing, creative, IT and knowledge management. As you can see from the broad range of experience represented by our panel, digital asset management spans all industries and many different roles, workgroups, and departments across the enterprise. Bringing together our engaged user community for the User Summit in Madison over the last two years has proven to be HUGE for our clients' knowledge-sharing, networking power and overall satisfaction.
To view more sessions from the 2013 Widen User Summit, visit WidenUserSummit.com.
If you’d like to learn more about how Widen has helped more organizations like yours, get in touch with our advisors to schedule a conversation about your digital media needs.