Widen Storytelling Contest Winners

by ,

The Widen Storytelling Contest has come to a close, and we had a wonderful variety of stories created by our customers about assets in their Widen Media Collective sites. We are excited to share with you the winning entries from Maryville University and Clear Channel Outdoor.

The Media Collective houses the visual stories of brands of all shapes and sizes, but it’s not immediately clear how a DAM system brings focus to that story. That is why we hosted this storytelling contest – to help you look at your digital assets differently and make them more powerful and available to your users.

In storytelling option one, we asked you to creatively generate keywords and metadata for an asset and make a story out of those words. With storytelling option two, we asked you to think about curating and grouping assets from a different perspective, choosing your favorite asset, telling why it was created, why it is your favorite, and why/how it is used. Focusing on these different aspects gave new meaning to these powerful pieces in your DAM system.

There is power in the assets of your DAM system, and leveraging the power of your assets by creating content around them, like stories, creates higher engagement, greater purpose and deeper meaning to your brand.

Congratulations to our contest winners and thank you to all participants! We truly enjoyed learning more about our customers throughout this contest.

Storytelling Option 1 Winner: Submitted by Janet Edwards of Maryville University 
Storytelling option 1 Winner: Submitted by Janet Edwards, Associate Director of Editorial Services, Maryville University

Storytelling Option 2 Winner: Jennifer Hurley of Clear Channel Outdoor 
Storytelling option 2 Winner: Jennifer Hurley, Director of Media Content, Clear Channel Outdoor

View all of the Widen storytelling contest entries in this slide deck:

Topics: Customer Stories

comments powered by Disqus

The Widen Blog

Where marketing and creative teams find actionable advice, practical resources, and success stories to flourish in a world connected by content.

Like what you're reading?

We can send you our best articles.

Justifying DAM Guide

justifying-digital-asset-management

Read this guide to learn how to calculate and justify the value of DAM to your organization

Get the free guide

 

Creative Harmony Guide

The Content Wrangler's Guide to Creative Harmony

Read this guide to help you elevate your brand with better file organization, sharing, and analytics in order to keep your content and your sanity in check.

Get the free guide

 

Video Guide

A Marketer's Guide to the Video Galaxy

This guide will explain how the right tools, and optimizing your video workflow can have a serious impact on internal cost savings, and increased sales.

Get the guide

 

Brand Guide

How to Make Youe Brand a Pillar of Strength

The simple strategies in this guide will help you tackle brand management successfully, one step at a time.

Get the guide

Recent

Are you ready for a DAM solution of your own? Get Started