When it comes to storytelling, nothing is more powerful than first person accounts and the authenticity of those captured moments. More and more companies and organizations are reaching out to their customers for images and videos to better tell their story. Like the summit session, the webinar will feature information on how DAM can help you collect and curate user generated content for use across a variety of marketing programs.
The webinar will focus on how marketing and creative teams can use DAM to acquire rich media, be a staging area for curating the most relevant digital assets, and serve as a platform for sharing the best content with the right audiences.
The process serves multiple purposes, including allowing customers to engage with a brand or company at a deeper level and providing that organization with powerful examples of their product or service in action. Curating high-quality content from your customers can tremendously boost creative and marketing capacity and strengthen your brand. Join us to learn more about how various Widen customers are connecting and curating content to improve marketing operations, customer engagement and brand advocacy.
The #WidenSummit Wednesday Webinars are free and open to all participants. Register now!