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DAM systems can get cluttered or messy 

And where to start cleaning up isn't always clear.

There are plenty of reasons why a DAM system can get messy. Maybe your organization hasn't dedicated enough resources to administration, or there's been a learning curve with user training, or there's just been a lot going on.

A site audit will help guide your path to a more effective DAM system.

It helps you understand the current state of your DAM system's analytics, users, aesthetics, and governance. With that information, you'll better know how to start a DAM cleanup, site optimization, or new asset ingestion.

Document your site audit starting point

Kerry, the Taste & Nutrition Company, grew their DAM user base 270% as a result of a DAM cleanup.

That powerful growth metric in their site audit results was made possible by benchmarking their starting point. Before you start making big changes in your system, benchmark the starting metrics that align with your goals.

To learn more about each of the key areas of a site audit, read on! 

Read the article

Get in touch with Nate

Nate Holmes
Content Marketing Manager 

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Widen, 6911 Mangrove Lane, Madison, Wisconsin 53713 United States
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