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Widen and Productsup Partner to Help Customers Launch Products on 1,500+ E-commerce Channels

by Widen Marketing, May 19, 2020 10:14:00 AM

MADISON, Wisc. and BERLIN, Germany, May 19, 2020 (GLOBE NEWSWIRE) -- Widen, a provider of enterprise digital asset management (DAM) software, and Productsup, a leader in e-commerce data integration, today announced a partnership to help their mutual customers compete more effectively in e-commerce. The companies will integrate to help their users compile product data and content in the Widen Collective® and then launch products in over 1,500 e-commerce channels using Productsup.

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Widen Launches Product Information Management (PIM) Solution

by Widen Marketing, May 5, 2020 10:03:00 AM

MADISON, Wisc., May 05, 2020 (GLOBE NEWSWIRE) -- Widen today launched a product information management (PIM) solution that enables brands to assemble and distribute marketing copy, specs, and assets with the Widen Collective®. The PIM software joins Widen’s flagship digital asset management (DAM) solution, offering a unified toolset for managing product data across multiple channels. The combined DAM+PIM platform will help companies in manufacturing, consumer goods, and retail accelerate product launches and ensure the accuracy of their product listings around the web.

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Widen and Zee Jay Digital Form Strategic Partnership

by Widen Marketing, Apr 28, 2020 9:57:00 AM

MADISON, Wis. and PROVIDENCE, R.I., April 28, 2020 (GLOBE NEWSWIRE) -- Widen, a high-performing digital asset management (DAM) software company, and Zee Jay Digital, a marketing transformation consultancy, today announced a strategic partnership. The two firms are working in concert to provide corporate marketing organizations and in-house agencies a better way to structure, operate, and compete in today’s new normal.

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2020 Widen Connectivity Report Explores Struggle to Balance Quality Visual Design and Business Success

by Widen Marketing, Jan 29, 2020 4:45:00 PM

MADISON, Wis., Jan. 29, 2020 (GLOBE NEWSWIRE) -- Widen, a provider of digital asset management (DAM) software, today released their third annual Widen Connectivity Report. They surveyed 293 marketing and creative professionals from global brands and conducted in-depth interviews with 10. The report documents a gap between the perceived importance of visual design and the lack of C-level attention it receives. 

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Gartner PIM Report

Market Guide for Product Information Management Solutions 2020

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Gartner research helps leaders evaluate solution benefits and technology choices.

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Forrester DAM and PIM Report

DAM And PIM Are The Power Couple For Your Content Strategy

Forrester research report
Forrester research explores how an integrated DAM+PIM approach can improve omnichannel commerce

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DAM+PIM for customer experience

DAM+PIM: Creating Highly Compatible and Quality Customer Experiences

Learn how DAM and PIM technologies work together to create meaningful conversations with customers, and anchor customer experience success.

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