Widen cloud-based DAM and PIM software enables brands to
manage marketing workflows and rapidly expanding digital footprints

MADISON, Wisc. – July 20, 2021 – Widen, maker of digital asset management (DAM) and product information management (PIM) software, today rolled out a new connector for Adobe Creative Cloud and Microsoft Office 365. Powered by CI HUB, a software company specializing in data and content integrations, the connector enables creatives to search, add, and sync their Widen Collective^® assets while working in Adobe and Microsoft applications. By streamlining repetitive workflows and simplifying access to creative assets, the connector will help customers gain more value from the Collective.

MADISON, Wisc. – July 13, 2021 – Widen, maker of digital asset management (DAM) and product information management (PIM) software, and Clarifai, a leading AI lifecycle platform provider for managing unstructured image, video, text, and audio data, today announced an advancement in their partnership. Clarifai, which powers AI metadata tagging in the Widen Collective®, has introduced a visual similarity search that instantly finds related images. It will enable Widen users to save time and money spent on manual DAM processes while improving their return on content investments.

MADISON, Wisc. – May 25, 2021 – Widen today launched sweeping upgrades to the Widen Collective^Ⓡ, its platform that combines digital asset management (DAM) and product information management (PIM) into one category-bending solution. The Collective equips brands to bring together product data, marketing content, and digital assets, send them anywhere their customers shop, and automate the steps in that process. The upgrades will help brands establish a product content supply chain that minimizes manual steps and maximizes speed to market.

MADISON, Wisc. – May 11, 2021 – Widen, maker of digital asset management (DAM) and product information management (PIM) software, today published the 2021 Widen Connectivity Report: Connecting the dots between marketing, information, and customer experience. Widen’s research team explored how brands have reached their audiences despite lockdowns, social distancing, and other challenges of the COVID-19 economy. The report finds that although marketers consider product information critical to establishing trust and driving sales online, they struggle to use this information to its fullest potential.

MADISON, Wisc. – May 6, 2021 – Widen, maker of digital asset management (DAM) and product information management (PIM) software, today announced that its combined DAM and PIM platform was named a 2021 SIIA CODiE Award finalist in the Best Content Management Platform category. Finalists represent the best products, technologies, and services in software, information, and business technology.

MADISON, Wisc. – April 20, 2021 – Widen, maker of digital asset management (DAM) and product information management (PIM) software, and 1WorldSync™, a leading provider of omnichannel product content solutions, today announced the formation of an image capture partnership. Snap36, a recent acquisition of 1WorldSync and market leader in 360° product experiences, will serve as Widen’s go-to partner for DAM and PIM clients in need of 360° spin imagery that provides life-like, 3D experiences for e-commerce shoppers. The partnership will enable B2B and B2C brands to rapidly create, upload, tag, and publish 360° imagery that improves conversion rates. 

CHICAGO, March 23, 2021 – Widen, a leader in the cloud-based digital asset management (DAM) + product information management (PIM) software industry, is pleased to announce its official strategic partnership with Americaneagle.com, a digital agency and industry leader in professional website design, development, and digital marketing. This partnership bridges the gap between digital experience services and integrated DAM+PIM offerings – ultimately, creating a robust digital solution to meet customer needs.

LONDON, UK – March 9, 2021 – Today, digital asset management (DAM) and product information management (PIM) company Widen, announces its reinvigorated partnership with global sales enablement leader, Showpad. The partnership is aimed at providing both existing and new customers with the ultimate customer experience, allowing businesses to access their digital assets, all from within Showpad’s sales enablement platform.

MADISON, Wisc. – March 2, 2021 – Widen, a maker of digital asset management (DAM) and product information management (PIM) software, and Shutterstock, Inc. (NYSE: SSTK), a leading global creative platform offering full-service solutions, high-quality content, and tools for brands, businesses, and media companies, today launched an integration that automatically syncs assets between their platforms. Content professionals can now curate assets in Shutterstock and sync them to the Widen Collective with metadata, licensing information, and usage rights included.