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Widen teams with Jahia to support customers engaging with true digital transformation

by Widen Marketing, Dec 15, 2020 10:38:00 AM

LONDON, Dec. 15, 2020 (GLOBE NEWSWIRE) -- Today, digital asset management (DAM) and product information management (PIM) company Widen announced a collaboration with digital experience platform (DXP) company, Jahia. The integrated partnership will enable Widen and Jahia to better support brands and businesses to digitally transform their customer offerings on a global scale.

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Anker Innovations selects Widen to enhance digital asset management worldwide

by Widen Marketing, Nov 24, 2020 10:37:00 AM

LONDON, Nov. 24, 2020 (GLOBE NEWSWIRE) -- Global leader in charging technology, Anker Innovations, has selected Widen for the provision of a digital asset management (DAM) solution to help its employees worldwide manage their digital assets.

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2020 Widen Summit Goes Virtual October 13-14

by Widen Marketing, Oct 1, 2020 10:36:00 AM

MADISON, Wisc., Oct. 01, 2020 (GLOBE NEWSWIRE) -- Widen, maker of digital asset management (DAM) and product information management (PIM) software, announced that the 9th Annual Widen Summit will take place October 13-14 online. This first-ever virtual Widen Summit features keynote sessions with Widen experts, customer stories with actionable ideas, and peer-to-peer networking and problem-solving sessions. The 2020 Summit intends to inspire change as marketing professionals adapt to the challenges of remote work, e-commerce, and online-only engagement.

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Widen Named Best Digital Asset Management Platform in MarTech Breakthrough Awards 2020

by Widen Marketing, Sep 24, 2020 10:28:00 AM

MADISON, Wis., Sept. 24, 2020 (GLOBE NEWSWIRE) -- Widen announced that it has been named the Best Digital Asset Management Platform in the MarTech Breakthrough Awards 2020. Widen clinched the win with its new product information management (PIM) solution, which enables brands to assemble and distribute marketing copy, specs, and assets for e-commerce. Widen’s combined DAM+PIM solution is enabling brands in manufacturing, consumer goods, and retail to pilot their omnichannel strategy through the uncharted waters of the COVID-19 pandemic.

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Widen Names Deanna Ballew its First Chief Innovation Officer

by Widen Marketing, Sep 15, 2020 10:27:00 AM

MADISON, Wisc., Sept. 15, 2020 (GLOBE NEWSWIRE) -- Widen, a maker of digital asset management (DAM) and product information management (PIM) software, announced today that Deanna Ballew, formerly VP of Product Development at Widen, has been named Chief Innovation Officer (CINO). In her new role, Ballew will lead Widen’s efforts to identify emerging businesses, conduct R&D on new technologies, and develop a long-term innovation strategy.

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Widen Partners With BrandMuscle to Deliver a Seamless Brand-to-Local Marketing Experience

by Widen Marketing, May 26, 2020 10:24:00 AM

MADISON, Wis. and CHICAGO, May 26, 2020 (GLOBE NEWSWIRE) -- Widen, a digital asset management (DAM) software company announced today a partnership with BrandMuscle, a leader in through-channel marketing automation (TCMA), to provide holistic brand management solutions for large enterprises who market through local channel partners.

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Widen and Productsup Partner to Help Customers Launch Products on 1,500+ E-commerce Channels

by Widen Marketing, May 19, 2020 10:14:00 AM

MADISON, Wisc. and BERLIN, Germany, May 19, 2020 (GLOBE NEWSWIRE) -- Widen, a provider of enterprise digital asset management (DAM) software, and Productsup, a leader in e-commerce data integration, today announced a partnership to help their mutual customers compete more effectively in e-commerce. The companies will integrate to help their users compile product data and content in the Widen Collective® and then launch products in over 1,500 e-commerce channels using Productsup.

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Widen Launches Product Information Management (PIM) Solution

by Widen Marketing, May 5, 2020 10:03:00 AM

MADISON, Wisc., May 05, 2020 (GLOBE NEWSWIRE) -- Widen today launched a product information management (PIM) solution that enables brands to assemble and distribute marketing copy, specs, and assets with the Widen Collective®. The PIM software joins Widen’s flagship digital asset management (DAM) solution, offering a unified toolset for managing product data across multiple channels. The combined DAM+PIM platform will help companies in manufacturing, consumer goods, and retail accelerate product launches and ensure the accuracy of their product listings around the web.

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Widen and Zee Jay Digital Form Strategic Partnership

by Widen Marketing, Apr 28, 2020 9:57:00 AM

MADISON, Wis. and PROVIDENCE, R.I., April 28, 2020 (GLOBE NEWSWIRE) -- Widen, a high-performing digital asset management (DAM) software company, and Zee Jay Digital, a marketing transformation consultancy, today announced a strategic partnership. The two firms are working in concert to provide corporate marketing organizations and in-house agencies a better way to structure, operate, and compete in today’s new normal.

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2020 Widen Connectivity Report Explores Struggle to Balance Quality Visual Design and Business Success

by Widen Marketing, Jan 29, 2020 4:45:00 PM

MADISON, Wis., Jan. 29, 2020 (GLOBE NEWSWIRE) -- Widen, a provider of digital asset management (DAM) software, today released their third annual Widen Connectivity Report. They surveyed 293 marketing and creative professionals from global brands and conducted in-depth interviews with 10. The report documents a gap between the perceived importance of visual design and the lack of C-level attention it receives. 

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2021 Widen Connectivity Report

2021 Widen Connectivity Report, Connecting the dots between marketing, information, and customer experience

Learn how leading brands use product information to deepen audience connections and excel in the digital space.

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Enrich Customer Experiences With Product Content

A Forrester Consulting study: Enrich Customer Experiences With Product Content

Forrester research report
Gartner research helps leaders evaluate solution benefits and technology choices.

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DAM+PIM for customer experience

DAM+PIM: Creating Highly Compatible and Quality Customer Experiences

Learn how DAM and PIM technologies work together to create meaningful conversations with customers, and anchor customer experience success.

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