HighEdWeb 2013 presentation recording: Making digital asset management a success for higher education

by Jake Athey, October 12, 2013

Check out the recorded presentation and slide deck - “Making digital asset management (DAM) a success for higher education” - by Corey Chimko, the global DAM administrator for Cornell University, along with Widen’s Brand Strategist Nina Brakel-Schutt.
This presentation was given at the annual conference of the Higher Education Web Professionals Association (HighEdWeb) October 8, 2013 at the Buffalo Niagara Convention Center in Buffalo, NY.
"Making digital asset management (DAM) a success for higher ed" from HighEdWeb 2013
Check out the full slide deck here:

The presentation covers the following topics:
  • Key considerations when planning for a DAM system
  • How to approach metadata and search
  • Migrating assets to a categorized structure
  • Choosing a DAM administrator
  • User governance
  • Keeping your DAM system up-to-date
Last year in Milwaukee, Nina provided a talk with Lee Stadler, senior designer at Ottawa University, on how digital asset management has become a necessary website strategy to help colleges and universities better tell their story. See video.
For related content, check out the webinar “Making DAM a Success for Higher Education” recorded earlier this year.
HighEdWeb is for all higher education Web professionals—from programmers to marketers to designers to all team members in-between— to explore the unique Web issues facing colleges and universities today. Learn more about HighEdWeb at www.highedweb.org.
Widen provides digital asset management solutions to higher education institutions big and small. If you’re in higher ed and have questions about DAM, feel free to get in touch with one of our advisors today.

Topics: Events, Resources, Customer Stories

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