Capitalizing on DAM trends in MARTECH, part 3: content analytics and marketing insights

by Jake Athey, July 28, 2016

In Part 1 of our Capitalizing on DAM trends series, we talked about content and experiences. In part 2, we covered agile marketing and speed to market.

In our third installment of the series, we’re going to focus on how your DAM content marketing hub puts the power of content analytics and marketing insights right at your fingertips.

But first, let’s quickly define content analytics and Widen’s Insights …

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Topics: Marketing Insights, Content Analytics, Big Data

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