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Widen, an Acquia company, named a Leader in The Forrester Wave™: Digital Asset Management For Customer Experience, Q1 2022 report

Widen’s digital asset management (DAM) platform is now at the core of Acquia DXP

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Jeffrey Krigstein DAM Software User
“Widen has been a very, very good partner with us as we’ve built this system and transformed our business to deliver content across the world.”
Jeffrey Krigstein

Canon Medical Systems

Arthur Werner Enterprise DAM User
“Widen was a great match. We wanted something that was SaaS-based and something that was adaptable.”
Arthur Werner

HARMAN International

Cami Schenck, Senior Marketing Manager – Media and DigitalCami Schenck, Senior Marketing Manager – Media and DigitalCami Schenck, Senior Marketing Manager – Media and DigitalCami Schenck, Senior Marketing Manager – Media and Digital
“We knew there was an opportunity to become more data driven and ultimately improve audience segmentation to create media and content efficiencies, cost efficiencies, and use the power of data to breakdown our “cheese silos” in order to activate Sargento’s go-to-market strategy as a whole.”
Cami Schenck

Sargento

DAM Software API User Jennifer Kordosky
“We’ve built elaborate systems around the DAM, leveraging Widen’s API to create a photo management workflow. Widen’s product is core to our current ecosystem.”
Jennifer Kordosky

Clear Channel Outdoor

Content is messy and complicated

Content comes in many forms, and has countless sources and destinations. It changes with new messaging, visual styles, and product updates. Quite simply, content can be difficult to manage!

We’ve been solving these challenges for 20 years.

 

Widen simplifies how content gets to market

Take the guessing game out of your workflow with the cloud-based Widen Collective®.

Bring content together
Create a searchable, shareable library of your photos, videos, documents, podcasts, and product information.

Send it anywhere
Distribute content to any person or system to support sales, marketing, and e-commerce.

Accelerate your workflows
Use automation to guide content through creation, review, approval, and distribution.

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Widen platform configured for your needs

Home Page Solutions-DAMDigital asset management

Bring order to content chaos with a scalable enterprise DAM solution.

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Home Page Solutions-PIMProduct information management

Go to market faster with a marketing-friendly PIM solution.

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Home Page Solutions-Brand ManagementBrand management

Take control of your narrative with one platform.

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Home Page Solutions-MRMMarketing resource management

Streamline workflows with one platform to drive creative outcomes.

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Stay connected to the tools you use everyday

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Widen and Acquia

Widen is part of Acquia, a digital experience company that empowers thousands of the world’s most ambitious brands to create powerful customer experiences.

Acquia’s industry-leading open digital experience platform (DXP) enables marketers, developers, and IT teams to rapidly compose and deploy digital products and services that engage customers, enhance brand awareness, and drive conversions.

Integrations between Widen and Acquia solutions — including Drupal, Acquia CMS, and Site Studio — sync assets and data between systems, to simplify workflows.

While Widen’s DAM system is offered as a stand-alone solution, together, Widen and Acquia give customers the freedom to design and deliver innovative, content-driven experiences.

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What's happening at Widen

Blog

The Digital Content Lifecycle in 6 Stages | Widen

When it comes to managing content, you’ll want to consider its full lifecycle. The content lifecycle refers to the six phases that your content goes through, from conception to archive. This article dives into the stages in the content lifecycle including real-world examples and how six brands are maintaining their content across each stage.

Widen Asset Digest Updates Rolling Out by 2023 | Widen

The product team is hard at work to provide customers with a series of enhancements to how assets are viewed in the Widen DAM system. Beginning in 2022 and continuing into 2023, Widen’s Asset Digest page is being updated to simplify how customers interact with content in their DAM platform. Read on to learn about all of the updates and to see how you can get more notifications about upcoming changes.

Why is Brand Management Important for Modern Marketers? | Widen

Brand management is the ongoing process of ensuring a consistent, value-driven, and positive experience whenever someone engages with your company. To build a brand that customers choose over competitors, you need to start with a clearly defined brand vision, organizational self-reflection, and company-wide discipline. Support all that with a digital asset management (DAM) system and you can turn brand management into a competitive advantage instead of a hard-to-define concept.

News

Acquia Introduces New Channel Portals Capabilities to Manage and Distribute Product Content

Acquia today announced that TrustRadius has recognized Acquia Open Digital Experience Platform (DXP) and Acquia Digital Asset Management (DAM) (formerly the Widen Collective®) with 2022 Top Rated Awards. Acquia has won in five categories and Widen has been recognized in four categories.

Acquia Named to Constellation ShortListTM in Seven Categories, Including DXP, CMS, CDP, and DAM

Acquia today announced that TrustRadius has recognized Acquia Open Digital Experience Platform (DXP) and Acquia Digital Asset Management (DAM) (formerly the Widen Collective®) with 2022 Top Rated Awards. Acquia has won in five categories and Widen has been recognized in four categories.

Acquia announces new digital asset management (DAM) integration with Drupal

Acquia today announced a new Drupal integration with the company’s digital asset management (DAM) solution, Acquia DAM (previously Widen DAM), aimed at speeding time-to-market for content.

Events

Acquia Engage Miami

(Hosting)
October 25-26, 2022
Miami, FL

Acquia Engage Chicago

(Hosting)
November 2022
Chicago, IL

Acquia Engage San Francisco

(Hosting)
December 2022
San Francisco, CA

See Widen in action

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