Dear Executive, Digital Asset Management Solutions Empower Sales Channels

by ,

To offer more insight on the previous post about executive benefits of digital asset management solutions, here’s a little more detail how the right marketing technology with the right deployment can empower sales channels:

  • Offer self-serve access to official brand logos, images and marketing collateral.
  • Pass authority to sales channels to co-brand marketing materials with professional quality.
  • Allow sales channels to localize materials with their specific location and contact information.
  • Enable sales channels to customize collateral with their own imagery, textual content and pricing within master control.
  • Maintain control with the ability to restrict how end-users can customize marketing collateral.

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