Request demo
Try it now

How Brunswick uses our digital asset management system to avoid branding gutterballs

by ,

Widen recently got a chance to sit down with Mike Krause, who is the production manager at Brunswick Bowling and Billiards. Brunswick's is a name practically synonymous with both of those sports, and we're proud to be able to say that the Widen Media Collective has been meeting Brunswick's digital asset management needs.
 

In this first of seven videos, Mike tells us a bit how Brunswick uses our hosted DAM software to support its marketing and communications workflows. As you'll see in this video, Brunswick has found that Collective enhances every aspect of its communications, from fulfillment of requests for digital assets to support for the process of translating marketing meterials for the international market.

 

Brunswick's a unique brand, but its marketing needs are a whole lot like those of many other organizations. They've got assets, and they need to make sure those assets get used appropriately.

How do you handle requests for digital assets (like images, PDFs, videos, etc.) from marketing partners? Would you have to drop everything for a significant amount of time if you got a call from a reporter who needed a picture of your product for use in a publication or blog? What safeguards do you have in place to ensure that your own people aren't using outdated images?

To learn more about how Widen can help your organization better manage its digital asset library, take a look at our demo options.

Topics: Customer Stories

comments powered by Disqus

The Widen Blog

Where marketing and creative teams find actionable advice, practical resources, and success stories to flourish in a world connected by content.

Recent

Like what you're reading?

We can send you our best articles.

Top DAM solutions

Forrester Wave: Digital Asset Management for Customer Experience, Q4 2019 Preview

Widen recognized as a “Strong Performer” in the Q4 2019 Forrester Wave report.

Get the report

 

The DAM Evaluation Toolkit

The DAM Evaluation Toolkit: Your path to the right DAM solution

Your guide to finding the right digital asset management (DAM) solution for your organization.

Get the toolkit

 

Widen Summit

Inspiring change: The 2020 Widen Summit Preview

Connect with your world-wide Widen network at this year’s free, virtual Widen Summit.

Register now

Are you ready for a DAM solution of your own? Request a demo