There’s been some articles published recently advising DAM researchers to be aware of “canned” digital asset management demos some DAM vendors may be providing.
We can tell you that we hold DAM demo sessions in very high regard and consistently strive to make it worth everyone’s time – yours and ours. There will always be a certain amount of core functionality we will want to portray during our demo time, but being able to demonstrate this functionality specific to your project is most beneficial!
Let me tell you a little more about our approach to the DAM demo process so we can help you get the most out of your demo with Widen.
A demo for your team is many times the first impression your stakeholders have of a digital asset management software product. If you already have a good impression of Widen Media Collective, it’s important that we help you convey that "happy feeling" to your team. Here are some items that help us help you:
1. The discovery process is key. The more you can share about your DAM project before the demo – ranging from current pain points to future goals, objectives, requirements, nice-to-haves, and your decision-making process – the better we can help you determine a good fit.
2. Don't hold back! Let us know what you have seen out there and what you like/dislike. What currently works with your DAM system and processes, what you would like to see change, and what functionality is most important to your team?
3. Multiple demos are a good thing. This means that your team is engaged. Widen's advisor team is happy to schedule multiple demos. Maybe different user groups would benefit from role-focused demos based on their involvement with the project. IT will want to know about security and infrastructure. For the marketing teams, the user experience will be key.
4. Let's meet ahead of time. Setting up a short call before a demo with your stakeholders will help us to tailor your demo even more. We love to talk through specific workflows, use cases and features that you want to be sure we go over during the demo. It will help us tailor the demo so it is appropriate for the audience.
5. Share the goods. Time is precious, but if you have a few moments to send over a few sample assets, we can incorporate these into our demo. It is impactful to use images that your stakeholders are already familiar with for the demo. It helps your team visualize how the solution will actually work for them.