Improving Your Company Identity with Digital Asset Management

by ,

Digital Asset Management has boomed for companies because of the ability to minimize the request-to-response time of getting digital media and brand assets sent off.  Now requests for digital assets aren’t time-sucking assignments that prohibit internal productivity, and in most cases companies which employ a DAM system also have external users who are waiting less than ever before for requests to come through.  

 
Being responsive to asset users is extremely influential on a social scale.  A company identity can be influenced dramatically by how they handle workflows. Being mindful of others’ workflow and fulfilling external requests promptly helps boost confidence in a company and improves its identity.   
 
Furthermore, DAM systems not only allow users to respond quickly to requests with conversions on-the-fly for various media types, but they make it easy for internal and external users to attain assets without having to submit a request and then wait. 
 
This is important as workflows become expedited by the implementation of DAM systems across industries.  Expectations will move from shortened asset delivery times to the self-attainment of assets.  It’s certainly quicker and easier for one to go and grab needed assets than waiting on that middle person, you, to reply. 
 
Company identities and business relations are being forged differently since the advent of social media.  Being responsive, transparent, and engaging are just a few examples of the ways companies judge how others might do business.  Here is your opportunity to make a social move by leveraging DAM.  Make it easy for your asset users to get what they want, it’ll be appreciated.  Be that company that they like to work with and that they will recommend to others.

comments powered by Disqus

The Widen Blog

Where marketing and creative teams find actionable advice, practical resources, and success stories to flourish in a world connected by content.

Like what you're reading?

We can send you our best articles.

Justifying DAM Guide

justifying-digital-asset-management

Read this guide to learn how to calculate and justify the value of DAM to your organization

Get the free guide

 

Creative Harmony Guide

The Content Wrangler's Guide to Creative Harmony

Read this guide to help you elevate your brand with better file organization, sharing, and analytics in order to keep your content and your sanity in check.

Get the free guide

 

Video Guide

A Marketer's Guide to the Video Galaxy

This guide will explain how the right tools, and optimizing your video workflow can have a serious impact on internal cost savings, and increased sales.

Get the guide

 

Brand Guide

How to Make Youe Brand a Pillar of Strength

The simple strategies in this guide will help you tackle brand management successfully, one step at a time.

Get the guide

Recent

Are you ready for a DAM solution of your own? Get Started