<img height="1" width="1" style="display:none" src="https://pool.admedo.com/pixel?id=146852&amp;t=img">
Request demo
Try it now

A User-Centered Approach to Preparing for DAM: 2018 Best DAM Contest Participant Spotlight

by Molly Hamm, March 25, 2019

In the third installment of our four-part 2018 Best DAM Contest series, we meet Barb Mitrovic, from the American Society for Quality (ASQ).

Her approach to digital asset management (DAM) and the Best DAM Contest is really all about her users, and making their work-life better. Learn more about Barb and her DAM story.

Continue Reading

Topics: Widen Summit, Customer Stories, DAMsters, Best DAM Contest

Perfection Not Required: 2018 Best DAM Contest Participant Spotlight

by Molly Hamm, March 18, 2019

In the second installment of our four-part 2018 Best DAM Contest series, we meet Caroline Gardner, formerly of New Balance.

Her approach to digital asset management (DAM) and the Best DAM Contest is hard work and continued optimization, not striving for perfection. Learn more about Caroline and her DAM story.

Continue Reading

Topics: Widen Summit, Customer Stories, DAMsters, Best DAM Contest

Spicing Things Up: 2018 Best DAM Contest Participant Spotlight

by Molly Hamm, March 11, 2019

In this four-part series we’ll get to know the admins who took center stage at the Best DAM Contest during the 2018 Widen Summit. This contest gives contestants eight minutes to highlight the best parts of their Widen Collective® site and share their biggest accomplishments with all Summit attendees. The Summit audience then votes for the most inspirational, engaging, and aspirational DAM story.

No two stories are alike as each contestant faces different challenges in their role as an admin and each offers a unique perspective about what they gained through their participation in the contest.

Read more about the admins, their accomplishments, and their DAM stories starting with our 2018 winner, Leah Hammes from McCormick & Company.

Continue Reading

Topics: Widen Summit, Customer Stories, DAMsters, Best DAM Contest

How DAM and PIM Streamline E-commerce

by Nate Holmes, January 31, 2019

Globalization and e-commerce present huge opportunities for consumer packaged goods companies. Deloitte estimates online sales of consumer packaged products will increase by 350% to $36 billion in 2018 from $8 billion as recently as 2013.

Continue Reading

Topics: Customer Stories, DAM, Integrations

YMCA England and Wales Delivers a Consistent Brand Across Channels

by Nate Holmes, January 2, 2019

YMCA England and Wales creates communities where young people can truly belong, contribute and thrive. Each of the 116 YMCA locations share a common mission, however, they have struggled to present the YMCA England and Wales brand consistently across their marketing initiatives.

Continue Reading

Topics: Customer Stories, DAM

WatchGuard Solves Challenges of Supporting Hundreds of Global Teams and Partners

by Serai Schueller, July 17, 2018

WatchGuard is a company that’s more than nice to have around. For over 20 years, they’ve provided simple, smart solutions that have taken the world of cyber security by storm. Backed by big-data visibility, their products and services help businesses of all sizes feel confident that their network and WiFi are safe and secure from the villains and perpetrators of cyberspace. But, like all superheroes, WatchGuard’s success was not without a few challenges (and victories) of their own.

Continue Reading

Topics: Customer Stories, DAM, Portals

How Varian Saved Thousands of Dollars by Monitoring Content Analytics

by Widen Marketing, May 29, 2018

Sandra De Biasi is the project manager of digital assets and graphics at Varian, a Fortune 500 company and provider of radiation oncology treatment software and hardware.

At Varian, she manages their digital asset management system, which has played an integral role in managing the company’s brand assets during their recent corporate rebrand. Here’s her exciting story about how monitoring content analytics in their DAM system helped secure their valuable brand assets.

Continue Reading

Topics: Customer Stories, DAM, Content Strategy, Brand management

Delivering Podcasts to Amazon Alexa From the Widen Collective

by Nate Holmes, May 2, 2018

Nearly half of Americans use digital voice assistants, according to the Pew Research Center. This new channel presents opportunities and challenges for brands, one of which is delivering audio content straight into the home or office via voice command.

Continue Reading

Topics: Customer Stories, DAM, MarTech, Integrations, Content Strategy

Zeiss Microscopy Overcomes the Challenge of Supporting Regional Marketing and Sales

by Courtney Roe, March 6, 2018

At Widen, we love sharing and learning from our customers’ success stories. That’s why we sat down with Alberto Orihuela, digital media specialist and digital asset management admin for Zeiss Microscopy. Alberto shared how he and the Zeiss team overcame their greatest content management challenge. Here is what he had to say!

Continue Reading

Topics: Customer Stories, DAM

Balsam Brands Increases Efficiency of Displaying Product Imagery on E-commerce Site

by Nate Holmes, January 25, 2018

To compensate for the lack of other senses, e-commerce shoppers make decisions based on compelling, detailed photography. It used to take Balsam Brands weeks, if not a month, to make product photography accessible. With the Widen Collective®, photography is available in a day.

Continue Reading

Topics: Customer Stories, DAM

The Widen Blog

Where marketing and creative teams find actionable advice, practical resources, and success stories to flourish in a world connected by content.

Recent

Like what you're reading?

We can send you our best articles.

Top DAM solutions

Forrester Wave: Digital Asset Management for Customer Experience, Q4 2019 Preview

Widen recognized as a “Strong Performer” in the Q4 2019 Forrester Wave report.

Get the report

 

The DAM Evaluation Toolkit

The DAM Evaluation Toolkit: Your path to the right DAM solution

Your guide to finding the right digital asset management (DAM) solution for your organization.

Get the toolkit

 

Widen Summit (registration open)

Inspiring change: The 2020 Widen Summit Preview

Connect with your world-wide Widen network at this year’s free, virtual Widen Summit.

Register now

Are you ready for a DAM solution of your own? Request a demo