Your digital asset management (DAM) system is the digital gateway to your brand. If you want your Widen Collective® Dashboard, Portals, and Templates to look amazing, but don’t have the time or resources, let our team jump in. You’ll get everything from graphic updates, to a new brand strategy, to on-brand design that welcomes and guides your users.
Three flexible design options for your dashboard, portals, and templates
1. Clean up
Revise an existing dashboard, portal, or template design.
2. Follow your brand style
Infuse your brand into a new dashboard, portal, or template design.
3. Start from scratch
Unearth the look and feel of your brand from scratch, then use it to design a new dashboard, portal, or template.
BEAM Suntory's DAM Dashboard needed a visual refresh, so they asked Widen design services to help.
The refreshed Dashboard design reflects BEAM Suntory's corporate brand in a beautiful, crisp design that's inviting and easy to navigate.
NKT wanted to leverage the Widen Collective to extend their brand assets in a beautifully branded environment where they could track asset downloads, view, and shares. So they asked Widen design services to create a mini version of their larger brand style guide using Portals.
NKT's mini style guide replicates their larger brand website on a smaller scale. It's easy to use, easy to update, and easily shared with stakeholders who need to deliver the NKT brand consistently to the world.
Dashboard and Brand Portals design
Whether you’re an established or evolving brand, your team needs consensus about who you are and how to showcase your identity in your DAM system. That’s where brand strategy comes in.
Three brand workshops, depending on your needs
1. Brand Positioning and Guidelines workshop
Focus on your brand messaging, visuals, and positioning to get everyone on the same page about who you are and what you stand for. Establish the rules for your brand, then communicate them clearly in a Brand Portal for easy sharing.
2. Brand Architecture workshop
Focus on understanding the value difference between your sub-brands and overarching corporate brand, mapping your brand architecture, and agreeing on how to reflect that architecture in your DAM system.
3. Brand Management workshop
Focus on the purpose of your digital asset management investment by aligning it with other systems and processes that support your brand. Explore the 10 ways the Widen Collective can power great brand experiences for your audiences.
“The design updates to our Login page and Dashboard look great. This was a much needed refresh for our digital asset library (DAL)!”