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Digital Asset Management

The modern marketing team is a union of creators, strategists, and technologists. The Widen Collective® helps them create compelling, meaningful, and measurable digital experiences.

Guard your content, inspire great stories

The Collective centralizes your videos, images, and creative files in one powerful hub.
Enterprise DAM Content Marketing Distribution

Organize, share, and distribute your content across the web

Automate Workflows with Enterprise DAM Software

Automate and accelerate your marketing workflows

Digital Asset Management Software Analytics

Evolve your brand stories with powerful content analytics

See how the Collective is a single source of truth.

Reinvent your martech ecosystem, unlock your brand’s potential

Repurpose Content with Digital Media Management Security and Enterprise Digital Asset Management

DAM solutions for all

Empower your marketers, salespeople, and partners to find the content they need and use it imaginatively. Searching, converting, and deploying content has never been easier.

Keep it secret, keep it safe

No one in sales needs access to creative drafts, R&D diagrams, and outdated content. Roles and permissions ensure that the right people get the right assets.

Enterprise Digital Asset Management Integrations Analyze Asset Data with Our DAM Software Solutions

Connect more

The Collective integrates with dozens of platforms spanning social and content management, project management, marketing automation, and other genres.

Decide with data

See who's using your content where, when, and how so you can make decisions based on facts instead of hunches. Update and emulate your winning content then archive the stragglers.

Digital Asset Management Image Recognition Widen Enterprise DAM System Solutions

Get a sidekick

Automatically tag metadata with artificial intelligence image recognition services. The AI can recognize keywords, sentiments, demographics, colors, celebrities, NSFW content, and more.

Give your content a safe home

Since 1948, Widen has helped companies protect and tell their best stories. We think in decades, not venture capital rounds. Our team and technology are with you for the long haul.

Snapshot of what you get:

  • Quick search, predictive search, faceted search
  • Automatic file conversions
  • Share links and embed codes
  • Collections and Portals
  • Customizable metadata and categories
  • Batch uploading and editing
  • Version control and auditing
  • Rights management
  • Adobe Creative Cloud integration
  • Project management and file sharing integrations
  • Image recognition and auto tagging
  • Template customization/localization
  • Alerts and notifications
  • Asset-level analytics
  • System reporting and dashboards
  • Asset archiving
  • Secure, scalable cloud infrastructure with AWS
  • Global CDN
  • Enterprise governance controls
  • Granular roles and permissions
Lisa Gauvin, Yankee Candle
“We shortened our image request process from 15 days to 2 minutes and we were able to better utilize our creative resources.”

- Lisa Gauvin, Yankee Candle

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A content hub for every player on the field

Creators

Marketers

Systems specialists

Creators

You create images, videos, and graphics that express your brand’s story to the world. The Collective ensures that your marketing and sales colleagues find the right files and put them to good use.

  • Aggregate all your creative work in one location then curate groups of assets in collections or portals for different teams and audiences.

  • Control who can use assets when, where, and how with user roles and permissions designed to protect your hard work.

  • Eliminate distractions, busywork, and email chains by giving marketers and salespeople self-serve access to finalized content.

Brand Asset Management for Creators

Marketers

You manage a global marketing operation that brings your brand story to diverse places and cultures. Liberate your content, hit deadlines, and secure assets with the Collective.

  • Share access to videos, images, and creative files 24/7 so that global colleagues can find, localize, and launch captivating campaigns on time.

  • Analyze how people engage with your content then use that data to level up your content strategy, creative briefs, and future campaigns.

  • Uphold brand guidelines, collaborate seamlessly, and get to market faster with Widen’s DAM-centered Workflow app.

Enterprise Digital Asset Management for Marketers

Systems specialists

Your mission is to build the most efficient, bulletproof, high-functioning martech stack on the planet. Make the Collective your central source of truth for every content platform.

  • Consolidate your company’s assets in a scalable, highly-configurable platform then integrate with 30+ popular systems or use our robust APIs for custom integrations.

  • Create custom metadata schemas and taxonomies designed for your brand’s industry, audience, and content strategy. Then, train AI image recognition to semi-automate metadata tagging.

  • Be the hero who eliminates hours of busywork with dynamic embed codes that automatically update images wherever they appear on the web.

Enterprise DAM Software for Systems Specialists