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Portals - Curated Brand Experiences


Curate the assets that support your marketing stories

Personalize your brand for different audiences

Brand Portals are a great way to tailor groups of assets, including videos, images, logos, pdfs, and documents, for your dealers, sales teams, vendors, customers, and more. They're incredibly flexible, so you can embed them in web pages or let them stand alone.

Create custom microsites the easy way

Don't limit portals to just your brand standards. Use them to build custom microsites by connecting multiple web pages in one location. There's no need for coding, so anyone can create them! Create portals for:

  • Product, retail, and marketing launches
  • Sales material distribution
  • Photo collections
  • Video playlists
  • Event promotions
  • Training, education, and HR
  • Brand guides and media toolkits
  • Sub-brand segmentation

See how the University of San Francisco uses Portals to help their teams create content

Get what you need, then get on with your day

You don't have to navigate a large DAM library to get brand-approved content. As an extension of the Widen Collective®, Portals make it easy for you to get the assets you need, then get back to work.

  • Easily click and create great-looking portal pages with preset templates

  • Create private or public pages
  • Embed portals in other pages and websites

  • Share curated groups of assets for your sales users by embedding portals in Salesforce as a custom tab or custom link from Accounts, Contacts, and Opportunities, and other standard objects

  • Share collections of videos in an optimized viewing environment
  • Translate portals to simplified Chinese, French, French Canadian, German, Italian, Japanese, Korean, Portuguese, Romanian, Russian, and Spanish

  • Customize navigation, sections, columns, banners, CTA buttons, and hyperlinked assets
  • Track asset usage data with Widen Insights

  • Publish as many portals as you want for different audiences. There's no limit!

Widen DAM System user Trek
"Some people don't like searching in the DAM system, so we placed launch assets in a portal – web and print ads, press releases, images, links to videos, in-store assets, the list goes on. Now those same people ask me, 'Can I get that in a portal?' They're a game-changer.

- Trek Bikes

Different portal types for different marketing operations

Choose from a variety of portals based on the work you need to do. We offer Standard Portals, Brand Portals, Video Portals, Collaborative Portals (coming soon), and Distributor Portals (coming soon).

Features reflect what each portal type does, but all portals have great things in common:

  • Hyperlink via CTA buttons
  • Sort by file name or date added
  • EULA and intended use at download
  • Insights analytics
  • Share links and embed codes
  • Responsive banner image with cropping, background color, and CTA buttons
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Change the way you work today. Contact your Widen advisor or customer experience manager for more information about Portals.

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