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Digital marketing and sales has led to an explosion of content...and workflow chaos. Work-in-progress and final files are often siloed in individual computers or mazes of shared folders. It’s time to end the struggle to find and distribute content for product launches, marketing campaigns, and sales presentations.
Acquia, the world's only open digital experience platform, acquires Widen
In the Acquia DXP, digital assets, branded content, and product information are no longer siloed from your digital enterprise. With digital acceleration comes expanded teams and complex workflows. Acquia has brought us in to carry our promise of simplicity to a much wider world.
Organize content in one system. All formats are welcome. See and interact with large previews for logos, documents, videos, work-in-progress files, 360° spin photography, and more.
Self-serve access. Empower your teams – no matter their region or timezone – to find what they need, when they need it. Share permissioned access to your site, curated selections via portals, or individual assets.
Publish your up-to-date assets. Keep track of asset versions. Plus, update once and your asset is automatically published across all share and embed links. It’s a big time saver!
Transform and reuse content. Convert images, videos, and audio files to other formats on the fly. Set up common conversions for social media, slide decks, and webpages or crop and resize as needed.
Automate manual processes. Use metadata to power your workflows. Set up no-code, rule-based automation to notify users when new content is available. Use AI-powered auto tagging to apply metadata.
Monitor content effectiveness. Leverage site- and asset-level analytics to inform decisions. Review change history for audits.
Depth of design for the enterprise. You get all the permissions, configurations, and security you need to operate across your enterprise, or just within your department.
User friendly for your people. A search experience that’s as easy as shopping at your favorite online store. Turn original Adobe creative files into web-friendly formats with the click of a button.
Built to scale. You get a tool that will scale with the needs of your assets, teams, and brands — as the sophistication of your content operations grows.
Assets: Catalog, control, and distribute rich media assets from a central source of truth
Insights: Track and measure assets and build site performance dashboards
Portals: Share curated subsets of assets with control and flexibility
Entries: Enrich product data with marketing copy and digital assets for distribution
Templates: Create localized web-to-print collateral that’s on-brand and on demand
Workflow: Streamline collaboration, reviews, and approvals with online proofing