ICC 2018 in Las Vegas is the one content strategy event specifically designed for marketing practitioners. Our goal is the movement away from the copy/paste mentality of most marketers toward a format-free, modular, and single-source approach to content creation and distribution.
Digital asset management: Corporate partnership and brand activation
Zach Tarrant from the Minnesota Vikings presented with Dustin Pence from Widen at the 2017 National Sports Forum in their Tech Tank competition.
Empathy in business
Workplace diversity creates a business better suited to meet its goals. In this TedxMadison talk with our CEO Matthew Gonnering, learn how eudaimonia and acceptance of differences lead to empathy and a path to business success.
Decentralize creative files and collaborate on your marketing efforts
Learn about DAM, hear customer stories, and find out what it takes to be successful with DAM software.
Elevate your content through consistency
This presentation talks about content marketing, connecting with your audience, and setting specific marketing goals.
Improve your game plan for visual media
Learn how to improve your gameplan for visual media with Michael Benford, Creative Services Manager for the Atlanta Falcons, from the NSF 2016 presentation.
The PVC framework to master storytelling
This presentation talks about channeling other people, using an authentic voice, and finding the connection.
Tips and tools with a focus on content repurposing featuring Brooks Running
This presentation talks about DAM and the power of repurposing content today.
Powering video content with your DAM and your content management systems
This presentation talks about powerful web experiences like you’ll see on This-Is-Michigan.com. They do a great job of sharing the essence of school spirit and campus culture.
Let's talk about DAM, brands, technology and you.
See how Life Fitness uses DAM to power creative and global marketing operations.
What you'll learn:
1. Commanding your content
2. The Life Fitness DAM story
3. Tips and takeaways
How to maximize your content management strategy with DAM
What you'll learn:
1. DAM best practices
2. Migrating assets to a DAM system
3. Characteristics of a good DAM administrator
4. Maintaining a DAM system